Especialista em Inteligência de Dados – Operações de Mídia

Job not on LinkedIn

🕒 May 25

🏢🏡 São Paulo – Hybrid

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Operations

🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of banco BV

banco BV

WebsiteLinkedIn

1001 - 5000 employees

Founded 1993

💸 Finance

🏦 Banking

💳 Fintech

💰 Debt Financing on 2022-07

Finance • Banking • Fintech

banco BV is a financial institution that offers a wide range of banking services to both individual consumers and businesses. It provides personal and corporate accounts, credit cards, loans, financing for vehicles and solar energy, insurance solutions, and investment services. The bank also focuses on digital solutions, such as mobile banking apps and open finance initiatives, to enhance accessibility and customer experience. As a versatile financial entity, banco BV caters to both private and corporate clients, providing comprehensive banking and financial services.

📋 Description

• Monitorar continuamente os indicadores da operação digital • Detectar rapidamente desvios de comportamento • Cruzar sinais entre mídia, plataforma, funil e geração de leads • Transformar dados em diagnósticos acionáveis • Contribuir com inteligência operacional para proteger e acelerar o crescimento do NaPista • Acompanhar diariamente a saúde da operação digital • Olhar para indicadores de performance e comportamento • Cruzamento de sinais e insights • Construir análises preditivas e leitura de tendências • Criar alertas e rotinas de acompanhamento dos principais KPIs • Apoiar áreas de Marketing, Produto e Tech com insights estratégicos • Identificar oportunidades de ganho operacional e eficiência de mídia • Contribuir para evolução de atribuição e qualidade de leads • Estruturar práticas de observabilidade da operação

🎯 Requirements

• Experiência em ambientes com alto volume de dados e operação digital, como: • Marketing performance / mídia • Marketplaces ou e-commerce • Fintechs / mercado financeiro • Growth analytics / dados • Operações digitais de escala • Mídia e tracking: • Google Analytics, GTM, Google Ads, Meta Ads, SA360 • Dados e BI: • SQL, Databricks, Looker Studio, Power BI

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