Senior Media Data Analyst, MMM

🕒 April 24

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Capgemini

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1967

🏢 Enterprise

🤖 Artificial Intelligence

🔒 Cybersecurity

Enterprise • Artificial Intelligence • Cybersecurity

Capgemini is a global leader in partnering with businesses to transform and manage their operations by harnessing the power of technology. With expertise across a wide array of industries such as aerospace, automotive, banking, and healthcare, Capgemini provides a constantly evolving portfolio of services to meet the ever-changing needs of their clients. Their offerings include cloud, cybersecurity, data and artificial intelligence, and enterprise management, among others. Capgemini also emphasizes innovation and sustainability, helping companies achieve digital transformation while promoting environmental and social responsibility. Additionally, Capgemini provides career opportunities across various levels and professions, encouraging innovation and diversity in its workforce.

📋 Description

• The Media Measurement & Analytics team supports the Farmers media teams in executing and optimizing media budgets by providing analytical rigor to investment decisions. • The team executes incrementality tests, builds measurement models, and reports on performance. • This role will focus heavily on developing the reporting and measurement functions for our Media stakeholders. • The ideal candidate in this role will be responsible for transforming data in Snowflake using dbt, building reporting in PowerBI, and analyzing outputs using tools like R or python. • The ideal candidate will be comfortable interpreting results of analyses to stakeholders across a wide range of senioriity, from entry-level to C-suite stakeholders. • They will be able to clearly communicate actionable insights that will improve marketing efficiency.

🎯 Requirements

• English Proficiency - Minimum Required: Fluent • Media Measurement (MMM, causal inference, attribution) - Advanced • Analytics - Advanced • R/python - Advanced • SQL - Intermediate • PowerBI - Intermediate

🏖️ Benefits

• Competitive salary and performance-based bonuses • Comprehensive benefits package • Career development and training opportunities • Dynamic and inclusive work culture within a globally renowned group • Private Health and Dental Insurance • Pension Plan • Meals tickets • Life Insurance