Sales Enablement Manager

Job not on LinkedIn

🕒 May 15

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Logo of Cengage Group

Cengage Group

5001 - 10000 employees

📚 Education

🛍️ eCommerce

☁️ SaaS

💰 Private Equity Round on 2023-06

Education • eCommerce • SaaS

Cengage Group is a global education technology company dedicated to enhancing learning experiences. With over 100 years of service, Cengage provides affordable and high-quality digital products and services that help learners become job-ready. Their offerings support various educational goals, including reskilling, upskilling, degree attainment, and language learning, ensuring access to quality education for individuals of all backgrounds and abilities.

📋 Description

• Partner with cross-functional leaders to assess enablement needs and deliver programs aligned to business priorities and sales outcomes. • Build, manage, and continuously improve onboarding, continuous learning, and sales readiness programs. • Develop and deploy enablement content, tools, and resources across multiple modalities, including live, virtual, and on-demand experiences. • Collaborate with Product Marketing and Sales Leadership to develop, introduce, and implement sales plays, use-case support, and value-driven messaging that aid pipeline growth and advancing deals. • Build and support frontline and second-line sales manager enablement, including mentoring frameworks, reinforcement guides, and manager-led execution of sales initiatives. • Take ownership of enablement technologies and platforms to provide scalable, role-specific experiences. • Build and complete enablement programs at scale across geographies, segments, and roles, with measurable impact on sales efficiency, pipeline velocity, win rates, and revenue attainment. • Partner with Revenue Operations and GTM leaders to ensure enablement programs are embedded into core sales workflows and systems of record. • Leverage data, analytics, and insights from enablement platforms and CRM to measure program efficiency and continuously optimize return on investment. • Establish feedback loops with the sales field and sales leadership to improve enablement programs based on operational insights, adoption, and win/loss findings.

🎯 Requirements

• Bachelor’s degree or equivalent experience in Business, Marketing, Instructional Development, or a related field. • Demonstrated ability in B2B or SaaS sales support, sales operations, learning & development, or a related function. • Hands-on experience with core sales and GTM platforms. • Strong ability to convert business and revenue priorities into scalable development programs and action plans. • Proven comfort operating in fast-changing or scaling organizations. • Excellent communication, facilitation, and collaborator leadership skills. • Data-driven approach with experience using performance metrics and reporting to guide decisions and improvements.

🏖️ Benefits

• Cengage is committed to working with broad talent pools to attract and hire strong and most qualified individuals. • Our job applicants are considered regardless of any classification protected by applicable federal, state, provincial or local laws. • Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process.

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