Senior Manager, Demand Generation

Job not on LinkedIn

🕒 May 20

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Logo of Employ Humanity

Employ Humanity

1 - 10 employees

Founded 2017

🤝 B2B

📚 Education

B2B • Education

Employ Humanity is a leadership development and culture design firm founded by Bill Marklein that helps organizations build servant leadership, stronger workplace culture, and employer branding through keynote speaking, workshops, conferences, training programs (including Sunday Night Leadership®), team courses, and strategic retreats. The company organizes events like Leadership Day at Lambeau Field, offers speaking and corporate training services, and promotes workplace excellence and employee engagement to business audiences. Employ Humanity also maintains a large social audience and supports membership, nominations, and awards to celebrate leadership and great workplaces.

📋 Description

• Own the strategy and execution of integrated campaigns across key segments, aligning messaging, channels, and tactics to drive pipeline. • Develop and scale account-based and segment-focused programs that target priority audiences with tailored, high-impact experiences. • Build and execute joint marketing programs with strategic partners to expand reach and drive qualified pipeline. • Own the strategy and execution of webinars, field events, and industry tradeshows, ensuring they drive measurable engagement and pipeline. • Own the end-to-end handoff from marketing to sales, including alignment on targets, follow-up strategy, and enablement needed to convert pipeline. • Lead and develop a nascent Demand Gen team, setting priorities, providing direction, and elevating overall performance and impact.

🎯 Requirements

• 7–10+ years in demand generation, integrated marketing, or growth roles within B2B SaaS or tech (preference for HR industry experience) • Proven experience building and executing multi-channel campaigns that drive measurable pipeline. • Hands-on experience with account-based marketing and segment-driven strategies. • Experience running both virtual and in-person events, as well as partner or co-marketing programs. • Ability to think strategically while also driving execution and getting work across the finish line. • Experience managing and developing direct reports, with a focus on driving performance and accountability. • Strong ability to partner with Sales, Marketing, and other GTM teams. • Comfortable using data to measure success, identify opportunities, and optimize programs. • Ability to operate in a fast-paced environment, prioritize effectively, and bring structure to evolving needs. • Strong sense of ownership of outcomes, with a bias toward action and results.

🏖️ Benefits

• Unlimited PTO: Trust-based time off so you can recharge and bring your best self to work. • Comprehensive benefits: Medical, dental, and vision coverage to support you and your family’s health and well-being. • Learning & development programs: Access to training, mentorship, and development resources to grow your skills — from HR operations to total rewards strategy.

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