Senior Product Manager

🕒 June 17

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FORMEL SKIN

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

🏥 Healthcare

💄 Beauty

🛍️ eCommerce

💰 Non Equity Assistance - FORMEL Skin on 2022-06

Healthcare • Beauty • eCommerce

FORMEL SKIN is a tele-dermatology and personalized skincare company that offers doctor-prescribed, evidence-backed topical treatments and subscription skincare kits tailored to individual skin concerns such as acne, rosacea, melasma and signs of aging. Customers complete an online skin analysis (photo-based), receive a diagnosis and a customized 2-month treatment plan from licensed dermatologists, and get their tailored product set shipped to their home with ongoing medical oversight via chat and monthly check-ins. The service combines online consultation, eCommerce delivery, and clinically focused skincare with satisfaction guarantees.

📋 Description

• Lead CRO initiatives across the entire funnel: landing pages, onboarding flow, basket, and checkout • Define hypotheses, design and run A/B tests, and systematically improve conversion rates • Collaborate with Product, Growth, Design, and Engineering to execute changes quickly and effectively • Develop and maintain a structured experimentation framework, ensuring statistical rigor and actionable insights • Analyze performance data to identify friction points, drop-offs, and opportunities for optimization • Bring a strong UX perspective: create smooth, trustworthy, and engaging experiences that convert • Act as a CRO expert within the company: upskill teams, share knowledge, and push for a culture of testing and learning

🎯 Requirements

• 5+ years experience in Conversion Rate Optimization, ideally in ecommerce, cosmetics/beauty, or health tech • Proven track record in landing page optimization, funnel design, and basket/checkout improvements • Hands-on experience with Shopify or similar commerce platforms • Strong understanding of UX, user psychology, and customer behavior • Skilled in A/B testing tools, analytics platforms, and experimentation frameworks • High agency, self-starter mentality: you take ownership, move fast, and drive results • Excellent communicator with experience working in cross-functional teams • Fluent in English; German is a plus

🏖️ Benefits

• 28 days vacation • NAVIT or Urban Sports Club membership • Employee discounts on our products • Professional development budget • Flexible working hours • Remote work allowance • Regular company events • Team event budget • Bonuses for employee referrals