Account-Based Marketing Strategist

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Fresh Prints

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2013

🛒 Retail

🛍️ eCommerce

👥 B2C

Retail • eCommerce • B2C

Fresh Prints is a company specializing in custom collegiate merchandise. They offer a wide range of apparel including hoodies, shirts, sweaters, and sweatpants, catering primarily to college students and organizations such as fraternities and sororities. Customers can customize their garments using Fresh Prints' design tool and upload their own inspirations for a personalized touch. The company operates online and is based out of New York City. They are actively engaged with their community through social media and an interactive blog, and they provide opportunities for students to become campus managers, enhancing their presence in the collegiate community.

📋 Description

• Defining how Fresh Prints grows and retains its most valuable accounts at the company level, not simply running better campaigns. • Building an account strategy that continues to work as chapters, decision-makers, relationships, and buying cycles change. • Identifying the few highest-leverage bets that could materially increase account value, then focusing the business around them. • Turning strategy into execution through direct ownership, cross-functional influence, and systems that scale. • Shaping how Marketing, Sales, Operations, and account-facing teams approach retention, expansion, and long-term account development. • Building account growth into a durable business capability, not an initiative that resets every campaign cycle.

🎯 Requirements

• 5+ years of experience in account-based marketing, growth strategy, customer strategy, revenue strategy, or a related strategic role. • A track record of delivering significant, measurable improvements in account growth, retention, expansion, or customer value. • Evidence of building a new strategy, capability, or operating model rather than only managing an established function. • Strong commercial judgment and the ability to connect customer insight, data, and business economics. • Experience driving meaningful outcomes across teams without relying on formal authority. • Strong executive communication, including presenting recommendations, challenging assumptions, and securing senior-level buy-in. • Comfort operating with ambiguity, setting direction without precedent, and being accountable for results without an established playbook.

🏖️ Benefits

• Work From Home / Remote (India) • Working hours: 12:30 PM to 9:30 PM IST • Competitive annual salary- $2,000-$2,500/month • Health insurance • Learning opportunities • Working in a great culture • 2-month paid Sabbatical for eligible employees