Principal Product Manager, Sales Experience

🔥 0 minutes ago

🌐 Spain, Romania – Remote

🇪🇸 Spain – Remote 🇷🇴 Romania – Remote

⏰ Full Time

🔴 Lead

✅ Product Manager

👻 Ghost score 10%

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FYUL

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🛍️ eCommerce

🏭 Manufacturing

🤝 B2B

eCommerce • Manufacturing • B2B

FYUL is the combined company formed from the merger of Printful and Printify. It operates as an on-demand merchandise engine and technology platform that enables independent creators and large brands to design, produce, and sell custom merchandise worldwide. FYUL provides on-demand manufacturing and end-to-end merchandise solutions (through its house of brands including Snow Commerce), powering eCommerce merchandise fulfillment and brand merchandise experiences for businesses of all sizes.

📋 Description

• Lead strategy and product direction for Printify Sales Experience, the merchant-success layer helping merchants convert intent into commercial activity and sustainable growth • Manage a team of two Product Managers • Own the merchant-success problem end-to-end across activation, first sale, early GMV, and retention • Set the North Star, KPI tree, merchant segmentation, and prioritized roadmap • Define how the journey should differ by merchant segment, starting with Shopify and architecting for reuse across other sales channels • Use research, behavioral data, cohort analysis, and experimentation to identify high-leverage interventions • Reprioritize initiatives, make trade-offs, and stop low-confidence ideas • Shape AI-driven Sales Hub experiences, including personalized onboarding, next-best-action recommendations, and proactive interventions • Define where gamification changes behavior versus adding superficial engagement • Partner with Engineering, Data, and AI/ML on feasibility, cost, trust, and scalability • Translate strategy into phased initiatives with outcomes, scope, dependencies, and decision gates • Drive alignment across Engineering, Design, Data, Commercial, Lifecycle Marketing, and leadership • Establish post-launch measurement and decide whether to scale, iterate, or stop initiatives • Connect product investments to GMV, retention, LTV, and other commercial outcomes • Advise senior leadership on merchant growth and AI strategy • Coach and mentor Product Managers and create reusable organizational frameworks

🎯 Requirements

• Extensive Product Management experience in high-growth SaaS, marketplace, e-commerce, creator economy, or platform businesses • Track record of driving significant customer and commercial impact across complex, multi-squad domains • Deep expertise in activation, onboarding, retention, growth loops, and experimentation • Strong AI product judgment, distinguishing real customer value from technology-led novelty • Advanced analytical skills in funnels, cohorts, segmentation, KPI trees, and opportunity sizing • Strong commercial judgment connecting product decisions to GMV, revenue, retention, or LTV • Proven ability to operate in highly ambiguous problem spaces, think in systems, and lead cross-functionally • Strong technical fluency to partner with Engineering, Data, and AI teams • Excellent written and verbal communication for executive and delivery audiences • Demonstrated experience leading and coaching Product Managers • A plus: background with Shopify, Etsy, TikTok Shop, or other merchant/seller-ecosystem platforms • Resume submitted in English

🏖️ Benefits

• A global, inclusive team that’s as supportive as it is ambitious and serious about getting things done • An opportunity to work remotely or in a modern and welcoming office in Riga • Flexible working hours (start your day as late as 11 AM) • Private health insurance • 2 extra paid days off to focus on your mental or physical well-being • 1 extra paid day off to celebrate a Birthday or any other celebration of your choice • Access to mentorship, internal meetups, and hackathons, both on-site and online • Free and healthy lunch if you work from the Rīga office • Design and order your own merch using our platforms with an employee discount • Exciting team-building events and parties you’ll never forget!