Senior Data Analyst

🕒 February 26

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GroundTruth

201 - 500 employees

Founded 2009

☁️ SaaS

🤝 B2B

📱 Media

SaaS • B2B • Media

GroundTruth is an advertising technology platform that helps brands turn digital ads into real-world business outcomes, such as in-store visits, incremental sales, and market-share growth. Using location-based and audience insights (its Blueprint technology), it enables audience, location, and contextual targeting across channels including mobile, desktop, CTV/OTT, audio, and digital out-of-home, and supports self-serve, managed-service, partnerships, and programmatic workflows. The company measures performance and attribution for marketers to optimize campaigns and demonstrate return on ad spend.

📋 Description

• Define proper measurable metrics/variables for analyzing a business problem and provide actionable recommendations • Own a work stream completely, come up with interesting findings from data on your own • Identify problems within an area and find solutions to it • Frame out various hypotheses to solve root cause analysis problem • Put tested hypothesis together to present a story/analysis to larger group/stakeholders • Actively work/coordinate with data science/ data engineering to understand best practices used for coding/scripting and implement them within the team • Actively discuss with different teams (Product, data science) to understand objective/business context of various projects

🎯 Requirements

• B.Tech degree (4 year) in Computer Science, Statistics, Mathematics, Economics or related fields • 4+ to 6 years of experience in working with data and conducting statistical and/or numerical analysis • Ability to write SQL code, Strong understanding of statistics • Scripting/automation using R/ python • Experience with AWS analytics infrastructure (Redshift, S3, Athena, Boto3) • Hands on experience in data visualisation tool like Looker/Tableau/Quicksight • Strong understanding of patterns/trends and draw insights from those • Ability to tell a good story and support it with numbers and visuals • Strong hold of handling instances that require root cause analysis/investigatory analysis • Be willing and able to quickly learn about new businesses, database technologies and analysis techniques • Go out of your way to help team members enhance technical skills • Strong oral and written communication

🏖️ Benefits

• Parental leave- Maternity and Paternity • Flexible Time Offs (Earned Leaves, Sick Leaves, Birthday leave, Bereavement leave & Company Holidays) • In Office Daily Catered Breakfast, Lunch, Snacks and Beverages • Health cover for any hospitalization. Covers both nuclear family and parents • Tele-med for free doctor consultation, discounts on health checkups and medicines • Wellness/Gym Reimbursement • Pet Expense Reimbursement • Childcare Expenses and reimbursements • Employee referral program • Education reimbursement program • Skill development program • Cell phone reimbursement (Mobile Subsidy program). • Internet reimbursement/Postpaid cell phone bill/or both. • Birthday treat reimbursement • Employee Provident Fund Scheme offering different tax saving options such as Voluntary Provident Fund and employee and employer contribution up to 12% Basic • Creche reimbursement • Co-working space reimbursement • National Pension System employer match • Meal card for tax benefit • Special benefits on salary account

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