Marketing Manager

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Logo of Serv Recruitment Agency

Serv Recruitment Agency

1 - 10 employees

Founded 2018

šŸŽÆ Recruiter

šŸ‘„ HR Tech

šŸ¤ B2B

Recruitment • HR Tech • B2B

Serv Recruitment Agency is a boutique recruitment agency specializing in helping growth companies source aligned leaders to drive sustainable growth. With a focus on people strategy, Serv Recruitment Agency assists businesses in creating effective strategies to identify and attract the right talent necessary for organizational growth and sustainability.

šŸ“‹ Description

• Own and lead the company's marketing strategy across lead generation, email marketing, funnels, and conversion optimization. • Develop and continuously test high-performing marketing hooks, messaging, and copy that attracts the ideal customer. • Build, optimize, and own email segmentation, automation, and customer journeys. • Analyze marketing performance and proactively recommend improvements based on data and testing. • Lead and manage external marketing partners, including paid advertising, Instagram execution, website vendors, and other contractors. • Partner closely with leadership on YouTube and podcast marketing initiatives while prioritizing performance marketing improvements. • Optimize landing pages, sales pages, and funnel performance to improve conversion rates. • Build scalable marketing systems and processes that support long-term growth. • Stay current on marketing trends, consumer behavior, and emerging best practices while rapidly testing new ideas. • Leverage AI responsibly to improve efficiency while ensuring all strategy, creativity, and final work reflects original human thinking. • Roll up your sleeves and execute alongside the team rather than operating solely at a strategic level. • Present recommendations, insights, and performance updates to leadership with confidence and ownership.

šŸŽÆ Requirements

• Proven experience leading marketing strategy while remaining hands-on in execution. • Strong copywriting skills with demonstrated success creating compelling hooks and messaging. • Experience building and optimizing marketing funnels and email marketing systems. • Strong understanding of customer journey mapping, segmentation, and conversion optimization. • Experience managing external vendors, contractors, or agency partners. • Comfortable operating in a fast-paced, entrepreneurial environment with changing priorities. • Strong analytical mindset with a passion for experimentation and continuous improvement. • Experience using AI tools to improve efficiency while maintaining originality and strategic thinking. • Highly organized with strong project management and communication skills. • Leadership experience or a desire to grow into a larger marketing leadership role.

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