Senior Manager, Product Marketing

Job not on LinkedIn

🔥 37 minutes ago

🇮🇳 India – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Kantata

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

📦 Logistics

☁️ SaaS

Consulting • Logistics • SaaS

Kantata is a technology company focused on providing cloud-based professional services automation (PSA) solutions. Its platform offers features designed to enhance resource management, project management, financial management, and team collaboration. By integrating business intelligence and workflows, Kantata empowers organizations to manage their operations efficiently, optimize resource planning, and improve project outcomes. The company is designed to serve agencies, consultants, and professional services firms, helping them to scale operations and deliver exceptional client experiences.

📋 Description

• Support all phases of the product marketing lifecycle, including bringing new solutions to market and managing product performance • Create compelling go-to-market narratives and drive go-to-market execution • Orchestrate and execute product launches, new features, and major updates • Collaborate with Product Management, Marketing, Sales, Customer Success, and Professional Services teams • Create marketing collateral and content addressing target ICPs, personas, and critical business issues • Refine value propositions and craft differentiated narratives for targeted personas • Train sales, solution consultants, customer success, and professional services teams through enablement programs • Collaborate with Campaign and Demand Generation teams to create high-ROI campaigns • Monitor campaign performance and recommend corrective actions • Conduct market research and gather competitive intelligence • Analyze Salesforce CRM, Gong calls, and GainSight data to uncover insights • Translate market insights into product positioning, promotion, and competitive strategies

🎯 Requirements

• Bachelor's degree in Marketing, Business, Communications or a related field; MBA a plus • 7+ years of experience in enterprise SaaS product marketing • Prior experience selling to or working in professional services strongly desired • Proven track record launching and marketing B2B SaaS solutions • Strong understanding of enterprise B2B sales cycles and buyer journeys • Exceptional written and verbal communication skills • Ability to translate complex technical concepts into clear, concise, compelling marketing narratives • Experience conducting market research and competitive analysis • Experience developing and delivering sales enablement content and training • Strategic thinking, analytical mindset, and problem-solving skills • Ability to work remotely, independently, and collaboratively in a fast-paced environment • Proficiency with Salesforce, Gong, Seismic, GainSight, and Asana is a plus

🏖️ Benefits

• Strong work-life balance • Collaborative and engaging company culture • Learning from experienced professionals • Vibrant, collaborative, and devoted team environment • Inclusive workplace committed to diversity and employee dignity