Social Media Manager, Content

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🕒 July 27

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Kendrick Recruitment

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2012

🏨 Hospitality

✈️ Travel

🎯 Recruiter

Hospitality • Travel • Recruitment

Kendrick Recruitment is a leading recruitment agency that provides end-to-end staffing solutions to match the right candidates with roles across the hospitality, travel and lifestyle sectors worldwide. The firm places talent into a wide range of positions — from front-of-house and food & beverage to management, spa, reservations and corporate support functions — and offers career advice and industry insights for both employers and jobseekers.

📋 Description

• Develop and execute engaging social media strategies across multiple platforms • Create compelling content showcasing luxury hospitality and safari experiences • Transform raw photos and videos into polished Reels, TikToks, short-form videos, and social media posts • Plan and schedule content to maximise audience engagement and brand awareness • Manage and optimise Meta advertising campaigns targeting local and international travellers • Create lead-generation and direct-booking campaigns • Write engaging, informative, conversion-focused social media copy • Monitor comments, messages, and online engagement, responding professionally and promptly • Analyse campaign performance and provide regular reporting with recommendations for improvement • Stay up to date with social media trends, platform updates, and best practices • Collaborate with the operational team to ensure a consistent brand message across all channels

🎯 Requirements

• Previous experience as a Social Media Manager, Digital Marketing Specialist, or Content Creator • Proven experience within the safari, tourism, or luxury hospitality industry is essential • Strong understanding of the South African safari and travel market • Ability to market affordable luxury experiences while maintaining a premium brand identity • Proficiency in Meta Ads Manager and audience targeting strategies • Excellent copywriting and storytelling skills • Experience creating high-quality Reels, TikToks, and short-form video content • Strong photo and video editing skills using relevant content creation software • Ability to interpret analytics and optimise campaign performance • Highly organised, self-motivated, and able to work independently in a remote environment • Passion for travel, wildlife, and the hospitality industry