Sales Manager

🕒 February 21

🏢 Cologne – Onsite

⏰ Full Time

🟡 Mid-level

🟠 Senior

🤑 Sales

🗣️🇩🇪 German Required

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Logo of Koelnmesse GmbH

Koelnmesse GmbH

WebsiteLinkedIn

501 - 1000 employees

Founded 1924

🤝 B2B

👥 B2C

B2B • B2C

Koelnmesse GmbH is a Cologne-based international trade fair and congress organiser that operates extensive exhibition halls and event services in Germany and worldwide. The company stages major industry events across sectors (e. g. , gamescom, Anuga, ART COLOGNE), provides end-to-end services for exhibitors and visitors (stand construction, marketing, travel/accommodation, catering, digital platforms and media services), and runs the Koelncongress subsidiary for congresses and city-centre venues. Koelnmesse emphasizes sustainability and digitalisation while supporting SMEs and global market access, hosting millions of visitors and tens of thousands of exhibitors each year.

📋 Description

• You will take on project-related tasks within the Koelncongress sales unit to market the exhibition grounds, including the "Confex" building, and all Koelncongress event locations such as the Tanzbrunnen site or the Flora. • Identifying, qualifying and proactively approaching potential new clients in the national and international congress and conference segment – with a special focus on associations and their events. • Conducting market and trend analyses as well as competitor monitoring. • Generating leads via offline and digital communication channels. • Creating sales presentations and preparing bid books. • Further developing existing service and offering portfolios. • Responding to and handling customer inquiries as the first point of contact. • Drafting contracts, monitoring budgets and maintaining sales-relevant information in the CRM system.

🎯 Requirements

• Successfully completed university degree in business administration, marketing, communications, or a completed commercial apprenticeship. • Ideally, professional experience in the events sector. • Strong acquisition skills and several years of sales experience at an event venue, agency, or hotel. • Well-connected with solid knowledge of the global MICE market (Meetings, Incentives, Conventions, Events), particularly in conferences, congresses and association events. • Excellent communication skills, enjoyment of consulting and sales, and interest in digital sales topics. • Very good analytical and conceptual skills. • Fluent English, both written and spoken. • Excellent MS Office skills (especially PowerPoint), including willingness to take on administrative tasks.

🏖️ Benefits

• Be inspired by our benefits!

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