Team Lead – Marketing

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🔥 12 minutes ago

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Mawave

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤝 B2B

🛍️ eCommerce

📱 Media

B2B • eCommerce • Media

Mawave is a leading social media agency in Europe, specializing in delivering measurable social media outcomes through a combination of media, data, and creativity. They provide a range of services including paid ads and media, content creation, data and analytics, creator and influencer collaborations, and channel management. With a team of over 100 experts, Mawave focuses on optimizing social media strategies for their clients. They help brands translate their presence effectively onto platforms like Meta, TikTok, and Pinterest, assisting them in targeting new customers and enhancing engagement through data-driven insights and creative content.

📋 Description

• You lead the team responsible for Mawave's in-house marketing (team of 5). • You continuously develop our positioning and ensure a consistent brand perception across all channels. • You own our content and thought-leadership strategy (LinkedIn, PR, case studies, research, newsletter, events). • You manage lead generation and the marketing funnel in close collaboration with Sales and Business Development. • You identify new marketing opportunities, formats and channels to position Mawave as a leading social-first agency. • You coordinate awards, speaking opportunities, PR activities and strategic partnerships and allocate our six-figure marketing budget wisely. • You establish scalable marketing processes and drive sensible use of AI and automation solutions. • You work closely with the executive team on strategic marketing initiatives and corporate communications.

🎯 Requirements

• You have experience in B2B marketing — ideally at an agency, in a SaaS company, or at a fast-growing organization. • You have experience developing and managing marketing strategies and reporting to senior management. • You have a strong sense for storytelling, communication and current marketing trends. • You work in a structured way and can prioritize multiple projects simultaneously. • You show initiative, a hands-on mentality and a desire to strategically develop a marketing team. • You think data-driven and can steer marketing by clear KPIs (e.g., pipeline, SQLs, website traffic, organic reach). • You have very good German and English skills, both written and spoken.

🏖️ Benefits

• Great team spirit and a collegial atmosphere with flat hierarchies • Lots of fun combined with high professionalism and exciting projects • Flexible working hours and the option to work from home • 30 days of vacation per year • Workation & sabbatical: plan up to 3 months of flexible workation or recharge with a sabbatical of up to two months • Non-cash benefits or EGYM Wellpass: shop for your summer outfit or access over 8,000 sports and wellness offers — on top of your salary • Tax-free meal allowance: in addition to drinks & snacks, you receive a €7.50 meal subsidy per day • Mobility subsidy: use public transport and get €32 per month back • Multiple team and after-work events per year, such as rooftop BBQs, ski trips or retreats • Modern, bright office in Munich with city views and good public transport connections • Your own MacBook for work