Fractional Sales Development Representative, SDR

🔥 3 hours ago

🏈 Ohio – Remote

🏈 Ohio – Remote

💵 $1.5k - $2k / month

⏳ Contract/Temporary

🟢 Junior

🟡 Mid-level

💵 Sales Development (SDR)

🚫👨‍🎓 No degree required

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MediaSource

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

📱 Media

Marketing • Media

MediaSource is a story-centric communications agency that helps brands command the spotlight through storytelling with purpose. With over 20 years of experience, MediaSource specializes in public relations, video production, content marketing, social media, influencer relations, and strategic insights. The agency aims to elevate brands by effectively communicating their messages to target audiences, utilizing a blend of storytelling and analytical approaches to achieve business goals.

📋 Description

• Identify the right customer. Research and source prospective clients against our ideal client profile (ICP) —public relations directors, communications leaders, marketing officers — using outside research and tools, then enter and prioritize them in the CRM • Build and maintain target contacts, account lists and deals in the CRM, keeping records accurate, deduplicated, and organized by segment and priority • Lead initial outreach via email — write, test, and iterate multi-touch sequences with real copy that reflects our voice and positioning, not scripts off a dialer • Manage a CRM-based cadence across a long sales cycle, tracking opens, replies, and where each prospect sits in the funnel • Personalize outreach using timely hooks (news, funding rounds, leadership changes, industry moments) rather than generic templates • Qualify inbound replies and schedule discovery calls for the agency's principals • Own ongoing CRM hygiene — accurate, deduplicated, up-to-date records as prospects move through the pipeline • Report weekly on pipeline metrics: sends, opens, replies, meetings booked, and conversion by stage including attending (virtually or in person) a weekly sales meeting • Continuously refine targeting criteria, subject lines, sequencing, and messaging based on performance data

🎯 Requirements

• CRM expertise — top priority • 2+ years of SDR, business development, or growth marketing experience in a professional services or agency environment • Proven track record researching and identifying right-fit prospects and running email outbound campaigns — not cold-call metrics • Strong, clean writing; you can sound like a person, not a template • Comfort with a long, relationship-driven sales cycle and the patience to nurture prospects over months, not days • Self-directed — you'll be managing your own targeting, pipeline, and cadence with light oversight • Bonus: experience selling public relations, marketing, or communications services, or an understanding of how communications agencies pitch new business

🏖️ Benefits

• Monthly retainer of $1,500 - $2,000 per month, calculated based on hours worked • Performance bonuses for every new signed retainer client or project you source