Senior Performance Marketing Manager

Job not on LinkedIn

🕒 July 2

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Logo of MSPbots.ai

MSPbots.ai

51 - 200 employees

🤖 Artificial Intelligence

☁️ SaaS

⚡ Productivity

💰 Seed Round on 2023-07

Artificial Intelligence • SaaS • Productivity

MSPbots. ai is a company specializing in business intelligence solutions and process automation tailored for Managed Service Providers (MSPs). The company offers a range of tools, including dashboards for real-time data visibility, micro training bots for automating management tasks, and solutions like Next Ticket for optimizing technician dispatch. MSPbots. ai aims to enhance productivity and efficiency for MSP owners and managers by providing single-pane-of-glass dashboards, extensive integration capabilities, and customizable automation bots. The platform is designed to address the unique challenges faced by MSPs, helping them to enforce processes, reduce errors, and increase profits.

📋 Description

• Own paid advertising strategy and execution across Google, LinkedIn, Reddit, and other platforms — including campaign setup, audience targeting, creative testing, bid management, and budget optimization • Continuously test and iterate on ad creative, copy, landing pages, and audience segments to improve conversion rates and lower CAC • Manage and continuously improve website performance, including landing pages, conversion rate optimization, and SEO best practices • Work within and help evaluate the company's Martech stack — HubSpot, Marketo, Salesforce, Google Analytics, and more • Track and report on campaign performance, surface insights, and make data-driven recommendations to the team • Collaborate with the team on end-to-end webinar production — from promotion and registration flows to post-event follow-up and reporting • Go-to-market planning and execution for new product launches — including messaging, collateral, and campaign coordination • PLG funnels — onboarding email sequences, in-product messaging, and activation campaigns to improve trial conversion and user engagement • Sales enablement materials that support a quota-carrying team

🎯 Requirements

• Prior experience marketing a technical B2B product. Any of the following counts: AI tools, automation platforms, SaaS products, MSP software, IT management, or cloud/cybersecurity solutions. You don't need all of them; any relevant background qualifies. • 4–6 years of marketing experience, with at least 2 years in a B2B tech environment • Deep, hands-on experience running paid media campaigns across Google, LinkedIn, Reddit, and other platforms • Demonstrated experience with website management and conversion optimization • Experience producing and promoting webinars or virtual events • Familiarity with product launch processes and cross-functional collaboration • Experience supporting PLG or self-serve funnels — onboarding, activation, or lifecycle campaigns • Proven ability to create sales enablement materials that support a quota-carrying team • Proficiency with marketing automation platforms and CRM tools • Strong analytical skills and comfort working with campaign data and dashboards • Excellent written communication and project management skills

🏖️ Benefits

• HMO Reimbursement — $100/month • Life Insurance Allowance — $20/month • Dental & Vision Reimbursement — Dental ($20/month) + Vision ($4/month) • 15 PTO credits per year (convertible to cash if unused) • Training & Learning Reimbursement — up to $30/month • US Holiday Pay • Remote work flexibility • Opportunities for growth in a fast-moving AI company • And more

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