Paid Media Buyer

🔥 0 minutes ago

🌐 Colombia, Venezuela – Remote

🇨🇴 Colombia – Remote 🇻🇪 Venezuela – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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NeoWork

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤝 B2B

🏢 Enterprise

👥 HR Tech

B2B • Enterprise • HR Tech

NeoWork is a global staffing and operations partner that helps businesses scale quickly and efficiently. They provide a range of services including customer experience transformation, virtual assistants, AI training, MVP solutions, and both creative and technical services. NeoWork's offerings are designed to enhance operational capabilities and drive revenue and retention for client businesses. They offer managed services including quality assurance, workforce management, and dedicated reporting, thereby functioning as an extension of a company’s team. NeoWork tailors its competitive pricing to meet the unique needs of its clients, providing highly trained and experienced staff ready to deploy at startup speed.

📋 Description

• Execute paid advertising campaigns across Meta, Google, YouTube, and TikTok for e-commerce clients, including campaign setup, naming conventions, audience configuration, and ongoing management • Run brand-building, engagement, and non-purchase campaigns alongside direct-response campaigns, and understand the role each plays in the broader media strategy • Pull and analyze data from ad platforms, Shopify, and GA4, including spreadsheet exports, pivot tables, and trend analysis • Maintain a daily change log capturing every meaningful account action, the rationale behind it, the result, and the learning • Analyze performance against incremental and first-party attribution frameworks, not platform-reported numbers • Propose data-backed changes with a clear business case, including expected upside, risk, and what to watch after implementation • Deliver structured daily and weekly updates covering account health, spend, audience mix, creative performance, and recommended next actions • Collaborate with client leadership and engineering on AI tooling being built around the media buying function

🎯 Requirements

• 3 or more years of direct hands-on experience running paid media campaigns across Meta, Google, and TikTok • Fluency in incrementality thinking, causal versus associated revenue, acquisition MER, and marginal return • Strong analytical skills, including raw data exports, pivot tables, trend identification, data quality checks, and business-term explanations • Experience creating and excluding audiences across Meta and YouTube • Comfort running brand-building, engagement, boosted-post, and YouTube subscriber campaigns • Strong documentation habits, including change logs, SOPs, and structured updates • Excellent written English for async-first collaboration • Familiarity with GA4 and Shopify alongside ad platform data • AI-forward mindset with active use of AI tools while maintaining client data security • Nice to have: startup or performance-focused media agency background • Nice to have: paid media experience for high-revenue DTC or e-commerce brands • Nice to have: hands-on incrementality testing experience, such as geo holdouts, lift tests, conversion lift studies, or spend pulse tests

🏖️ Benefits

• We offer health insurance for contractors • Holiday Extra Pay • The work hours generally align with standard business hours in the US, with some potential flexibility depending on the client's needs. • This is a 100% home-based position • We prioritize the mental health of our team members and offer mental health days to support their well-being. • In addition to the base salary, performance-based incentives are provided. • There is an annual review and appraisal process in place. • There are ample opportunities for professional growth and advancement within the company.