Senior Product Marketing Manager – AV Solutions

🕒 May 22

🇺🇸 United States – Remote

💵 $114k - $156k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

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NETGEAR

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1996

🔧 Hardware

🛍️ eCommerce

📡 Telecommunications

Hardware • eCommerce • Telecommunications

NETGEAR is a technology company that specializes in networking products, including WiFi routers, mesh systems, cable modems, and mobile hotspots. They provide solutions for both home and business networking, with a focus on enhancing connectivity through innovative products such as Orbi and Nighthawk routers. NETGEAR also offers security software, parental controls, and support services to ensure optimal performance and safety of users' internet connections.

📋 Description

• Owns the market strategy, positioning, and go-to-market narrative for NETGEAR Enterprise’s AV portfolio • Define how NETGEAR switching and networking solutions address modern AV and broadcast challenges • Ensure AV products are positioned as trusted infrastructure for modern AV and broadcast environments • Assess market opportunities across Pro AV segments • Track industry trends across AV-over-IP protocols • Maintain understanding of technologies and define buyer and influencer personas • Develop AV-specific product and solution positioning • Create messaging frameworks and differentiate NETGEAR Enterprise AV solutions • Weave together switches, management, profiles, and AV-optimized features into cohesive solution stories • Own AV product messaging and positioning for launches

🎯 Requirements

• 8+ years experience in Product Marketing or Solutions Marketing • Experience in AV, networking, or adjacent infrastructure market (mandatory) • Strong technical understanding of AV networking and AV-over-IP ecosystems • Familiarity with protocols and technologies such as Dante, NDI, SDVoE, AES67, multicast, QoS, IGMP, PTP, VLANs, and Layer 2/Layer 3 networking concepts • Deep understanding of buying motions and partner ecosystems in AV and broadcast worlds • Proven ability to build messaging frameworks and solution narratives • Experience developing launch collateral, sales enablement assets, and technical marketing materials • Strong cross-functional collaboration skills • Exceptional storytelling and communication abilities

🏖️ Benefits

• Offers Equity • Offers Bonus