Group Business Development Representative

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🕒 May 22

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Logo of Nantahala Outdoor Center

Nantahala Outdoor Center

501 - 1000 employees

Founded 1972

👥 B2C

⚽ Sports

🛒 Retail

B2C • Sports • Retail

Nantahala Outdoor Center is an outdoor recreation company that specializes in adventure sports such as rafting, zip lining, and mountain biking. They provide guide training and employment opportunities, focusing on building community among outdoor enthusiasts. NOC also operates retail locations and offers food and hospitality services to enhance the visitor experience in the Southeast.

📋 Description

• Outbound Prospecting & New Business Development • Build and execute a consistent outbound prospecting strategy targeting corporate, nonprofit, association, and incentive group buyers across Southeast markets. • Identify the right decision-makers at target organizations - HR and People leaders, executive assistants, operations directors, event planners, association staff and initiate contact through cold outreach, referrals, networking, and digital channels. • Maintain a healthy, well-documented pipeline of qualified new business opportunities in CRM with disciplined follow-up and conversion tracking. • Develop customized proposals that align with each prospect’s goals, combining NOC’s multi-day lodging, outdoor adventure programming, dining, and facilitated group experiences into a compelling package. • Lead the sales process from first outreach through contract execution, partnering with the Group Sales Manager on complex or high-value negotiations. • Meet or exceed individual new revenue and new account acquisition targets on a monthly and quarterly basis. • Identify and surface new vertical opportunities and untapped market segments that align with NOC’s group offering. • Networking & Market Presence • Attend and actively work trade shows, networking events, expos, and industry gatherings to generate new leads and build NOC’s presence in the premium group market. • Cultivate relationships with corporate event planners, incentive travel agencies (DMCs/TMCs), nonprofit operations staff, association meeting planners, and other group influencers. • Build a referral network that consistently surfaces new group opportunities from partners and past contacts. • Stay current on competitor offerings, pricing, and positioning to sharpen NOC’s pitch in the market. • Internal Collaboration & Handoff • Work closely with the Group Sales Manager and Marketing and Sales Director to ensure proposals are accurate, operationally sound, and aligned with NOC’s capacity and current packages. • Coordinate a clean post-sale handoff to Custom Group Sales Representatives, Reservations, and Operations teams, setting clear expectations for both the client and internal partners. • Collaborate with Marketing on prospecting campaigns, sales collateral, and tools that support outbound efforts. • Share market feedback regularly - objections, competitor intelligence, emerging segment trends - to help refine NOC’s group product and positioning.

🎯 Requirements

• 3+ years of outbound sales experience, ideally in group hospitality, corporate event sales, incentive travel, association sales, or a related B2B environment. • Demonstrated track record of generating new business through proactive prospecting rather than inbound lead conversion. • Experience building and managing a pipeline and closing mid-value deals involving multiple stakeholders. • Existing relationships within corporate event planning, incentive travel, nonprofit, or association markets a strong plus. • Comfortable with consultative selling: able to understand a client’s objectives and craft a tailored solution rather than quoting off a standard rate sheet. • Strong interpersonal, communication, and relationship-building skills; comfortable engaging senior-level contacts. • Self-directed and organized; able to manage a full prospecting calendar without close supervision. • Proficiency in CRM software, Microsoft Office Suite, and digital prospecting and outreach tools. • Enthusiasm for the outdoors and a genuine belief in outdoor adventure as a vehicle for group connection and organizational development.

🏖️ Benefits

• Comfortable working remotely and managing a self-directed daily schedule. • Comfortable sitting for extended periods and conducting outreach by phone, video, and email. • Willing and able to travel for client meetings, site visits, and trade shows, including overnight and occasional weekend travel. • Comfortable working in both office and outdoor environments; willingness to experience NOC adventure activities during client site visits is a plus.

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