OP Labs
11 - 50 employees
Founded 2020
₿ Crypto
🌐 Web 3
Crypto • Web 3
OP Labs is part of Optimism, a Collective of companies, communities, and citizens dedicated to rewarding public goods and creating a sustainable future for Ethereum. The organization supports the development of the Ethereum network by fostering collaboration and innovation among developers and users. OP Labs engages in building decentralized infrastructure and enhancing blockchain technology to support public goods. They focus on governance, community building, and sustainable development within the Ethereum ecosystem.
VP Marketing
🕒 March 27
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OP Labs
11 - 50 employees
Founded 2020
₿ Crypto
🌐 Web 3
Crypto • Web 3
OP Labs is part of Optimism, a Collective of companies, communities, and citizens dedicated to rewarding public goods and creating a sustainable future for Ethereum. The organization supports the development of the Ethereum network by fostering collaboration and innovation among developers and users. OP Labs engages in building decentralized infrastructure and enhancing blockchain technology to support public goods. They focus on governance, community building, and sustainable development within the Ethereum ecosystem.
📋 Description
• Build and lead a lean marketing function from the ground up • Strengthen awareness and positioning of the OP Stack and vision • Translate technical capabilities into compelling narratives • Engage the builder community through content, partnerships, and education • Craft GTM playbooks and demand generation for institutional adoption • Amplify brand presence across industry conferences and owned events
🎯 Requirements
• Proven experience leading marketing teams at the executive level, ideally within web3 organizations. • Ability to define and execute multi-channel strategies spanning brand, product, developer, and enterprise marketing. • Demonstrated success strengthening brand awareness and shaping public narratives for innovative or technical products. • Ability to translate complex technical concepts into compelling, accessible narratives. • Strong interpersonal and communication skills to rally internal and external stakeholders around a shared vision. • A love for crypto — you understand and care about the user and developer journey and have an innate sense for how the space moves.
🏖️ Benefits
• Competitive compensation • Fully paid medical, dental, and vision • 4% 401K match
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