Advanced Specialist, Geo Marketing

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🔥 5 hours ago

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Logo of Pearson VUE

Pearson VUE

1001 - 5000 employees

Founded 1994

💼 Consulting

🏥 Healthcare

📦 Logistics

Consulting • Healthcare • Logistics

Pearson VUE is a global leader in computer-based testing, providing a wide range of credentialing and certification exams for various industries. They support test-takers and test owners by offering resources, scheduling options, and accommodations to ensure equitable access to testing. Their mission is to empower candidates and enrich communities through the delivery of high-stakes exams that validate professional skills and knowledge, contributing to career advancement and industry standards.

📋 Description

• Own activation planning and execution for high-priority campaigns, launches, products, segments, or buying moments across assigned scope. • Translate global and regional marketing strategy into clear activation plans, delivery priorities, and market-ready execution. • Align cross-functional stakeholders across campaign, product marketing, digital, sales, and local market teams to ensure activation lands with clarity and consistency. • Make informed trade-offs across timelines, dependencies, and resources, proactively managing complexity and driving momentum across multiple workstreams. • Develop and evolve sales enablement tools, narratives, and commercial support materials that improve seller readiness across priority markets, products, or campaigns. • Lead the planning and delivery of customer-led events, webinars, and engagement programmes aligned to campaign and commercial priorities.

🎯 Requirements

• Extensive experience in B2B/ D2C marketing activation, sales enablement, field marketing, or GTM execution in a matrixed organisation. • Demonstrated experience delivering campaign activation, product launches, or commercial initiatives across multiple markets or segments. • Experience developing customer-facing tools. • Confidence working with data and insights to iterate content and activation plans. • Experience in education, SaaS, or services-led environments is helpful but not essential.

🏖️ Benefits

• Annual incentive program

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