Senior SEO, GEO Manager

🔥 1 minute ago

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plancraft

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

☁️ SaaS

📣 Marketing

🔥 Funding within the last year

💰 $44.5M Series B - Plancraft on 2025-08

SaaS • Marketing

plancraft is a company that provides marketing website front-end assets and HubSpot form integrations. The provided CSS and class names (e. g. , "Plancraft HubSpot Form — Polished Version", "plancraft-marketing-pages--features_card-item") indicate the company focuses on styling and UI components for marketing pages, forms, and web marketing UI/UX. The assets include responsive layout utilities, form field styling, checkbox/radio styles, error states, and marketing page feature cards—suggesting a product or service that helps teams build and polish marketing websites and form experiences.

📋 Description

• Own and execute plancraft's global SEO and GEO strategy, driving sustainable organic growth. • Lead the technical SEO roadmap by identifying optimization opportunities and conducting audits. • Develop and execute a scalable content strategy, including keyword research and content optimization. • Define and implement international SEO strategies together with Country Managers. • Measure, analyze and continuously improve SEO and GEO performance through clear KPIs. • Partner closely with Product, Product Marketing, Brand & Content, Website and Performance Marketing teams. • Act as plancraft's subject matter expert for SEO, GEO and AI search, proactively identifying new opportunities.

🎯 Requirements

• 5+ years of hands-on SEO experience with strong expertise in technical SEO, international SEO, content strategy and on-page optimization, ideally within B2B SaaS • Hands-on experience optimizing visibility across AI-powered search platforms and Generative Engine Optimization (GEO) • Advanced experience with tools such as Google Search Console, Google Analytics 4, Semrush and Screaming Frog • Strong analytical mindset with the ability to translate data into measurable business impact. • Experience developing SEO-driven content strategies based on keyword research, topic clustering and search intent • Excellent stakeholder management and communication skills across cross-functional teams. • Strong ownership mentality and a passion for experimentation, continuous learning and optimization • Strong communication skills in English and German (C1/C2 level).

🏖️ Benefits

• Team Spirit: We’re driven by passion, commitment, and a shared mission. • Ownership: You’re encouraged to take ownership from day one. • Learning & Growth: We invest in your personal and professional development. • AI Enablement: Our internal tools and workflows are AI-enabled by design. • Tech & Tooling: You’ll receive a MacBook, premium headphones, and everything else you need. • Flexibility: Whether Hybrid, or on-site — you work where you’re at your best. • Recharge: We offer 30 vacation days per year plus Dec 24th off. • Mobility: You can lease a "JobRad" (Bike) and get a subsidized "Deutschlandticket" or "BahnCard".