CRM Coordinator

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🕒 3 days ago

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Riachuelo

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1947

🛒 Retail

👗 Fashion

🛍️ eCommerce

Retail • Fashion • eCommerce

Riachuelo is a prominent retail company specializing in a wide range of fashion apparel, footwear, accessories, and home goods. With an extensive selection for men, women, and children, Riachuelo offers everything from casual wear to formal attire, including seasonal collections. Additionally, they are known for their commitment to sustainability and customer engagement through various programs and promotions.

📋 Description

• Ensure end-to-end operation of CRM campaigns and journeys (recurring and one-off), ensuring deadlines, SLAs, and quality; • Prioritize, organize, and distribute requests within the team; • Lead the execution of new strategies, A/B tests, automated journeys, and optimizations; • Influence business decisions with an operational and technical perspective; • Act as a bridge between strategy and operations, translating guidelines into precise execution; • Monitor operational status, anticipate risks, reduce rework, and prevent incidents; • Manage the sending budget, ensuring efficient and sustainable use; • Implement continuous improvements in flows, checklists, governance, and documentation; • Maintain and evolve internal processes such as briefing forms, delivery standards, and operational controls.

🎯 Requirements

• Bachelor's degree in analytical or related fields; • Experience managing people; • Previous experience in CRM, marketing automation, and campaign operations; • Advanced knowledge of CRM tools (Salesforce and Insider); • Knowledge of SQL for queries, validations, and analytical support; • Analytical mindset and strong prioritization skills; • Organization, attention to detail, and operational discipline; • Excellent communication and the ability to work with multiple areas. • **Differentials** • Experience with A/B testing, complex segmentations, and automated flows; • Familiarity with continuous improvement methodologies.

🏖️ Benefits

• Health insurance; • Dental insurance; • Meal allowance; • Food allowance; • Gympass; • Childcare assistance; • Culture voucher; • Home office allowance; • PPR - Profit Sharing Program; • Private pension; • Group life insurance; • Educational partnerships; • Discounts at Riachuelo.