Eastern Territory Sales Manager

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🕒 March 18

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Logo of Ritchie Industries

Ritchie Industries

51 - 200 employees

Founded 1921

🌾 Agriculture

🔧 Hardware

Agriculture • Hardware

Ritchie Industries is a long-established manufacturer of automatic livestock watering systems and accessories, producing waterers for cattle, horses, swine and other livestock. Founded in 1921 and proudly made in the USA, the company provides a full product line (WaterMaster, WaterMatic, OmniMaster, CattleMaster, Classic Equine, EcoFount, Thrifty King, etc. ), a dealer network, installation resources, warranties and parts support aimed at commercial and farm customers. Their offerings emphasize durability, animal welfare, water efficiency and dealer-focused sales and service.

📋 Description

• We are seeking a highly motivated and experienced Agricultural Territory Sales Manager to drive sales growth and expand market presence within a designated territory. • This dynamic role requires a balanced approach to sales, with approximately 60% of the time dedicated to direct engagement with Beef and Dairy Producers and 40% dedicated to managing and supporting our distributor and dealer network. • Identify and develop and close new sales opportunities by directly calling on farms and engaging with farms to understand their needs and promote our products/services. • Conduct product demonstrations and presentations directly to farmers, effectively communicating technical product information and translating features into tangible customer benefits. • Understand a farms operational cycles buying patterns and specific needs to offer tailored solutions. • Gather and report market intelligence on farming trends, customer preferences, and competitor activities to inform sales strategies. • Work closely with Ritchie distributors and dealers, providing comprehensive training on product knowledge, sales techniques, and new technologies. • Conduct joint sales calls with dealer representatives to assist in closing sales and building strong end-user relationships. • Collaborate with distributors to develop and implement effective territory business plans, set sales goals, and ensure alignment with company objectives. • Monitor field inventory levels, coordinate ordering and delivery processes, and ensure smooth supply chain operations within the network. • Analyze distributor sales data, performance metrics, and market share to identify areas for improvement and implement targeted strategies. • Develop and execute strategic territory sales plans to achieve and exceed sales and profit margin goals. • Utilize CRM software (e.g., HubSpot) to manage leads, track all customer interactions and sales processes, and maintain detailed records. • Represent the company at farm shows, industry events, and trade shows to network and promote products. • Coordinate with internal departments (marketing, technical support, logistics) to ensure a cohesive approach to customer satisfaction and market growth.

🎯 Requirements

• At least 3-5 years of successful sales experience in the agriculture industry, with a track record of meeting or exceeding sales targets in both direct farm sales and managing a dealer/distributor network. • In-depth knowledge of animal production, such as Dairy, Cow Calf, Stocker, Feedlot operations. • Excellent verbal and written communication skills, strong presentation abilities, and a heightened sensitivity to the unique issues farmers face. • Proven ability to build and maintain strong, long-term relationships with diverse clients, from individual farmers to dealer principals. • A self-starter with strong organizational, planning, and time management skills to manage a demanding schedule and extensive travel independently. • Comfortable with using technology, including CRM software (e.g., HubSpot), Microsoft Office Suite. • A Bachelor's degree in Agriculture, Business, Marketing, or a related field is preferred. • Ability and willingness to travel extensively within the assigned territory, possessing a valid driver's license and clean driving record.

🏖️ Benefits

• Fully Remote

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