Salesforce Marketing Cloud Consultant – PL

Job not on LinkedIn

🔥 5 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

SysMap Solutions

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1999

💼 Consulting

📣 Marketing

🤖 Artificial Intelligence

Consulting • Marketing • Artificial Intelligence

SysMap Solutions is a services company devoted to offering technological development to its customers since 1997. With a focus on cloud solutions, Salesforce, mobile development, CRM, user experience, DevOps, machine learning, and digital transformation, SysMap Solutions leverages its extensive experience to craft complex codes and systems that meet client demands. The company prides itself on its ability to deliver tailored solutions, ensuring that the final product is precisely aligned with customer needs. In the Age of Information, SysMap Solutions stands out as a knowledgeable partner in technology.

📋 Description

• Create and evolve communication workflows and customer relationship strategies with focus on retention, engagement, and loyalty • Develop and implement automated marketing journeys using Salesforce Marketing Cloud • Build, configure, and monitor automations using tools such as Data Extensions (DE), Automation Studio, and Journey Builder • Segment customer databases for targeted campaigns and communications • Plan and execute omnichannel journeys, ensuring a consistent experience across the customer lifecycle • Configure triggers, entry rules, segmentation criteria, and automated actions within journeys • Track campaign performance metrics, analyzing results and identifying optimization opportunities • Ensure data quality, governance, and integrity for CRM and automation activities • Collaborate with CRM, Marketing, Data, and Technology teams to implement relationship initiatives • Perform testing, validation, and continuous improvements to existing automations and journeys • Support the definition of personalization strategies and behavior- and profile-based communication

🎯 Requirements

• Experience with Salesforce Marketing Cloud Engagement • Knowledge of creating, configuring, and managing Data Extensions (DEs) • Experience building and maintaining automations using Automation Studio • Experience developing and optimizing relationship journeys in Journey Builder • Knowledge of SQL for querying, segmenting, and manipulating databases • Salesforce Marketing Cloud Administrator certification or equivalent • Experience developing and implementing CRM, marketing automation, or customer relationship projects • Analytical ability to interpret data and evaluate campaign performance • Strong logical reasoning and problem-solving skills • Organized and committed to deadlines and deliverables • Good communication skills and ability to work in a team • Preferred: experience in CRM strategies, retention, engagement, and customer loyalty • Preferred: knowledge of campaign personalization and advanced audience segmentation • Preferred: experience with omnichannel journeys (email, SMS, push, WhatsApp, and others) • Preferred: knowledge of measuring CRM results and KPIs • Preferred: experience integrating Salesforce Marketing Cloud with other platforms • Familiarity with Salesforce Marketing Cloud Engagement, Data Extensions (DEs), Automation Studio, Journey Builder, SQL, CRM and Marketing Automation tools, Excel, and data analysis tools