Account-Based Marketing Specialist, ABM

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🔥 25 minutes ago

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Skillcerto

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2024

💼 Consulting

📦 Logistics

🎯 Recruiter

Consulting • Logistics • Recruitment

Skillcerto is a B2B recruitment and talent-acquisition consultancy that finds, evaluates and places highly qualified professionals for companies across Brazil, focusing on speed and cultural fit. They offer a full recruitment workflow — from understanding company needs and market mapping to rigorous technical and behavioral assessments, presentation of finalists, hiring and onboarding support — with an average time-to-fill of about 15 days. Skillcerto targets HR managers, directors and business owners who need fast, reliable hires and emphasizes methodology, technology-enabled hunting, and commitment to delivering only top candidates.

📋 Description

• Plan and execute ABM strategies focused on generating and accelerating pipeline for Enterprise accounts. • Define, prioritize, and segment target accounts, structuring 1:1 and 1:many ABM initiatives. • Develop personalized multi-channel campaigns, including email, LinkedIn Ads, landing pages, webinars, and events. • Partner with Sales, Product Marketing, Content, and Customer Success teams to create actions aligned with each account's challenges. • Monitor performance indicators, generate insights, and continuously optimize campaigns. • Enable internal teams with materials and strategies that strengthen engagement with large accounts.

🎯 Requirements

• Bachelor's degree or equivalent. • Approximately 3 to 6 years of experience in B2B Marketing, preferably in SaaS or technology companies. • Hands-on experience with Account-Based Marketing (ABM) or Demand Generation strategies for Enterprise accounts. • Experience with HubSpot and ABM or intent-data tools (such as Clay, 6sense, Demandbase, or similar). • Experience designing and executing digital campaigns, emails, landing pages, and marketing collateral. • Knowledge of Enterprise sales cycles involving multiple decision-makers. • Experience with automation and AI tools such as n8n, Claude, Lovable, Replit, or similar. • Availability to travel. • Previous experience as a BDR, SDR, or in large-account prospecting. • Experience at companies with mature ABM operations. • Experience at agencies specialized in ABM. • Experience in regulated markets, such as financial services, compliance, energy, or segments with complex solutions.

🏖️ Benefits

• iFood card