Data & Analytics Lead

🔥 0 minutes ago

🌐 Brazil, Mexico, +2 more countries – Remote

🇧🇷 Brazil – Remote 🇲🇽 Mexico – Remote 🇨🇴 Colombia – Remote 🇨🇷 Costa Rica – Remote

⏰ Full Time

🟠 Senior

📉 Data Analyst

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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tapouts

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2021

📚 Education

🧘 Wellness

💰 $3.2M Seed on 2024-04

Education • Wellness

tapouts is a subscription-based coaching program for children ages 4–16 that offers weekly live, small-group sessions led by certified coaches to teach social-emotional learning (emotional regulation, confidence, resilience, problem solving, communication, and stress management). The curriculum is therapist/PhD-developed and research-backed; tapouts positions itself as skill-building (not therapy), offers free trial sessions, HSA/FSA eligibility, and emphasizes measurable improvements and parent-reported outcomes. It markets directly to parents and families, focusing on behavioral and emotional wellness in a group-coaching format delivered online.

📋 Description

• Establish clear, shared definitions for core metrics: acquisition, activation, retention, churn, CAC, and lifetime value • Build a unified view of the customer journey across marketing, payments, product activity, coaching sessions, and cancellations • Develop retention and churn analyses that identify when and why customers leave • Create a framework for evaluating coach quality, incorporating outcomes, engagement, and satisfaction • Build and maintain clean, documented analytical data models and decision-oriented dashboards • Identify gaps in tracking and data quality, partnering with engineering and business teams to resolve them • Partner with growth, product, operations, and coaching leadership to turn business questions into measurable analyses • Understand and document tapouts major data sources and customer journey within the first three months • Align the organization on definitions for its most important business metrics • Deliver a reliable initial view of acquisition, retention, churn, and coaching activity • Produce at least one analysis that changes or informs an important business decision • Establish a trusted analytical data foundation used across the company within six to twelve months • Give leadership reliable visibility into CAC, retention, lifetime value, and unit economics • Build a fair and actionable framework for measuring and improving coaching quality

🎯 Requirements

• Strong experience in product analytics, business analytics, analytics engineering, or a similarly hands-on data role • Advanced SQL skills and experience working with imperfect data from multiple systems • Strong business judgment — the ability to translate ambiguous questions into measurable analyses • Experience with customer funnels, cohort analysis, retention, churn, segmentation, CAC, and lifetime value • Experience building analytical data models in a modern data warehouse • Comfort operating independently in an early-stage environment with limited existing data infrastructure • Experience with subscription, marketplace, education, coaching, or consumer services businesses • Familiarity with Python, dbt (or comparable transformation tools), and modern BI platforms • Experience as an early or first data hire