National Account Manager, Natural & Specialty

🕒 April 28

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Create Wellness

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2022

🧘 Wellness

🛍️ eCommerce

Wellness • eCommerce

Create Wellness is a company that specializes in producing vegan, non-GMO gummy supplements, focusing on creatine monohydrate for muscle development, energy boosting, and mental acuity. Their product line includes various flavors of creatine gummies, which are designed to offer the benefits of traditional creatine supplementation without the need for a loading phase. Create Wellness emphasizes scientifically proven benefits of creatine and targets both men and women who live active lifestyles. They offer subscription services with benefits such as free shipping and exclusive promotions. The company promotes wellness by incorporating additional nutrients like vitamins and functional mushrooms into their gummies.

📋 Description

• Serve as the primary point of contact for Sprouts, GNC, Vitamin Shoppe, and Wegmans • Build strong, trusted relationships with buyers and key stakeholders • Expand into additional accounts and channels over time • Own the full P&L across your accounts • Drive revenue, distribution, and velocity through thoughtful planning and execution • Lead line reviews, resets, and promotional strategies that deliver results • Manage broker partners as an extension of your team • Set clear expectations, ensure accountability, and drive execution at shelf • Plan, allocate, and optimize trade spend • Evaluate ROI and continuously refine promotional strategies to improve performance • Own account-level forecasting and partner cross-functionally to ensure alignment with supply chain and inventory planning • Partner closely with Marketing, Operations, and Planning to bring retailer-specific programs to life • Use data to understand performance and identify opportunities • Translate insights into clear, compelling narratives that influence buyers and internal stakeholders

🎯 Requirements

• 4+ years of experience in CPG sales or retail account management • Experience working with Natural or Specialty retailers (Sprouts, GNC, Vitamin Shoppe, Wegmans, Whole Foods, etc.) • Strong commercial instincts with the ability to manage a business end-to-end • Comfortable owning relationships and representing the brand directly with buyers • Analytical thinker who can turn data into action • Highly organized and detail-oriented with strong follow-through • **Nice to Have** • Existing relationships with key buyers in Natural or Specialty • Experience in supplements, wellness, beauty, or food & bev CPG • Broker management experience • Familiarity with KeHE and UNFI • Experience in a high-growth or emerging brand environment

🏖️ Benefits

• Competitive compensation and equity • Fully-paid health, dental, and vision insurance • 401K program • Remote, with regular travel expected