Director of Demand Generation

🕒 2 days ago

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Twilio

5001 - 10000 employees

🔌 API

🤝 B2B

API • B2B

Twilio is a leading provider of cloud communications services that enables developers to build innovative communication solutions. Founded in 2008, Twilio has democratized access to communication channels such as voice, text, chat, video, and email through easy-to-use APIs. With headquarters in San Francisco and a global presence, Twilio empowers organizations of all sizes to engage effectively with their customers by integrating these communication capabilities into their applications.

📋 Description

• Supervise, manage, and build up functional owners within a high-performing team • Centralize campaign workflows to eliminate ownership ambiguity • Shift focus from baseline execution to direct ownership of pipeline targets • Direct the global digital media spend, continuously optimizing paid/organic channels • Scale programmatic plays, lifecycle triggers, and automated conversion logic • Partner deeply with central .com teams, Product Marketing, Events, and Brand teams

🎯 Requirements

• Proven experience in a dedicated people manager role • Comprehensive background designing and executing B2B demand generation strategies • Demonstrated experience managing multi-channel digital media budgets • A track record of partnering successfully with enterprise Sales leadership • Hands-on experience with modern CRM and marketing automation platforms

🏖️ Benefits

• Health care insurance • 401(k) retirement account • Paid sick time • Paid personal time off • Paid parental leave

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