Paid Media Strategist

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Accelerated Digital Media

WebsiteLinkedInAll Job Openings

11 - 50 employees

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Accelerated Digital Media is an award-winning performance marketing agency specializing in eCommerce and healthcare. The company focuses on driving client success through tailored strategies and expertise in digital advertising channels, including Google AdWords, Facebook Advertising, SEO, and social media marketing. With a commitment to integrity, collaboration, and a dedicated work ethic, ADM positions itself as a key partner for businesses looking to grow.

📋 Description

• Develop and execute paid media strategies across Google Ads, Microsoft Ads, and social platforms • Lead quarterly or monthly planning sessions and present strategic roadmaps aligned with client objectives and KPIs • Identify opportunities to improve campaign performance • Measure and report campaign performance, including lead trends, revenue, budget allocation, search-term quality, and other metrics • Create monthly reports with performance insights and strategic recommendations • Collaborate with immediate and cross-departmental teams on client marketing strategies • Translate client business priorities into strategies that generate qualified leads and/or sales • Conduct competitor and audience analysis to identify market opportunities and industry trends • Perform keyword research and analyze creative assets • Lead client calls and facilitate strategy discussions using accessible presentations of complex data • Stay informed about digital marketing trends, algorithm shifts, industry updates, and platform changes • Integrate innovative approaches and beta features into client strategies • Implement personalized strategies across managed platforms to maximize efficiency and ROI • Develop and execute A/B testing strategies • Manage and optimize paid media budgets across channels and keywords • Oversee end-to-end implementation of paid media campaigns across multiple platforms • Participate in team meetings and contribute to the agency knowledge base • Report on individual, account portfolio, team, and company performance targets

🎯 Requirements

• Minimum 2 years of paid search experience in Google Ads and Bing Ads • Experience at a digital marketing agency with client-facing experience • Experience with Google Shopping and Paid Social, including LinkedIn and Meta Ads • Experience with Google Analytics and Looker Studio • Critical thinking, problem-solving, and troubleshooting skills • Strong verbal and written communication skills for client-facing work • Organizational skills to manage and prioritize multiple projects • Customer service experience managing client relationships or influencing customer experience • Expertise using spreadsheet functions and formulas to analyze, identify trends, and summarize data • Consultative, analytical background through agency or client freelance contracts • Ability to use tools such as Keyword Planner, ChatGPT, or related tools for optimization strategies • Must be located in the USA • Unable to sponsor or take over sponsorship of an employment visa

🏖️ Benefits

• Generous paid time off • Healthcare coverage • 401(k) and retirement savings options • Flexible scheduling • Remote-first culture • Professional development opportunities • Employee referral program • Additional perks designed to support health, productivity, and fulfillment • Limited travel obligations