SVP, Marketing

🕒 September 17

🌐 United States, Poland, +3 more countries – Remote

🇺🇸 United States – Remote 🇵🇱 Poland – Remote 🇷🇴 Romania – Remote 🇺🇦 Ukraine – Remote 🇬🇧 United Kingdom – Remote

⏰ Full Time

🔴 Lead

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

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airSlate

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

📦 Logistics

📣 Marketing

💰 $51.5M Series B on 2022-06

Consulting • Logistics • Marketing

airSlate is a software company that empowers users to create, innovate, automate, and digitally transform their workflows. The company focuses on developing solutions that enhance productivity and streamline processes for various organizations.

📋 Description

• Own the entire marketing organization serving four business units and the sales team • Drive digital marketing performance across search, display, social, video, community, and other channels • Optimize the $50M+ marketing budget to improve CAC/LTV ROI across products • Build multichannel campaigns and supporting assets aligned with ideal customer profiles • Partner with product marketing managers to sharpen and execute product positioning • Build and scale a B2B demand-generation engine covering lead generation, scoring, and routing • Raise content strategy and execution standards across all surfaces and channels, including web • Build the martech stack with the VP of Engineering and make build-versus-buy decisions • Build data instrumentation, reporting, and dashboards with the data team • Act as a trusted partner to general managers on go-to-market strategy, positioning, competitive differentiation, and ICP definition • Steer marketing for the age of GAO and develop required marketing analytics

🎯 Requirements

• 15–20 years of experience in SaaS • Proven track record spanning self-serve digital execution and scaled, sales-assisted motion with large SMB/mid-market accounts • Direct experience building and scaling B2B demand generation, including lead generation, scoring, and routing, in close partnership with sales • Hands-on builder willing to develop new capabilities before scaling them • AI-first approach to work, martech tools, and AI-driven channels such as GAO • Strong cross-functional operating skills across sales and business units in a multi-brand portfolio • Balanced execution and strategy strengths, with experience in positioning-led demand creation • Fast, decisive, low-ego, comfortable testing and failing • Comfortable with ambiguity and a partially built team • Affinity for SMBs, especially micro and small businesses (nice to have) • Prior exposure to the document space (a plus)

🏖️ Benefits

• Flexible working environment with remote and hybrid working options • Ability to work from offices in the United States, Poland, Romania or Ukraine, or remotely from many countries • Competitive compensation reflecting local market conditions and experience • Performance-based bonus system • Stock options • Courses, conferences, and access to learning resources • Career growth and internal mobility support • Comprehensive country-tailored health coverage • Wellness programmes and access to fitness options • Quarterly company-wide Mental Health Days • Flexibility for parents • airSlate Junior Club for kids • Company-wide family days • Pet-friendly approach • Charitable initiatives through the airSlate Care programme • Matching employee donations • Open communication and company-wide Q&A sessions

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