Product Marketing Manager II – GTM Operations

🔥 3 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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AvidXchange, Inc.

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

💼 Consulting

📦 Logistics

💳 Fintech

💰 $66M Venture Round on 2020-09

Consulting • Logistics • Fintech

AvidXchange, Inc. is a leading provider of accounts payable (AP) automation software and payment solutions specifically tailored for middle market businesses and their suppliers. Known for transforming the way these companies manage their bill payments, AvidXchange emphasizes innovation driven by its team of entrepreneurs who are passionate about serving customers and fostering growth. The company specializes in payables automation, electronic invoicing, and the implementation of best practices to create a more efficient, paperless workflow in the accounts payable process.

📋 Description

• Own planning and execution behind horizontal go-to-market operations • Develop and maintain standardized launch playbooks and intake workflows • Develop and execute go-to-market for partner and buyer GTM Strategists • Conduct TAM, SAM, and SOM research for partner and buyer solutions • Gather competitive intelligence across partner and buyer landscapes • Synthesize research findings into actionable summaries for GTM Strategists and leadership • Serve as primary execution resource for Buyer and Partner GTM Strategists • Translate strategic priorities into organized and delivered work • Maintain alignment across Sales, Enablement, Onboarding, Operations, and Partner teams • Participate in planning sessions and field meetings • Provide sales teams with current, accessible, field-tested tools, training, and materials • Refresh enablement assets using feedback from weekly meetings, field calls, and partner onboarding sessions • Own reporting and data analysis across partner and buyer GTM workstreams • Build and maintain KPI dashboards tracking content adoption, launch performance, win rates, and enablement usage • Surface trends and insights to inform PMM recommendations and strategic adjustments

🎯 Requirements

• Bachelor’s degree in business, marketing, or related field • 3+ years in product marketing or partner and channel marketing • Experience preferably within Fintech, SaaS, or a high-growth technology environment • Experience with AP automation or financial software is a plus • Ability to conduct TAM, SAM, and SOM research • Ability to synthesize competitive intelligence and translate data and market insights into actionable recommendations • Strong storytelling and communication skills • Ability to simplify complex topics and tailor messaging to diverse B2B audiences • Ability to produce clear, concise written deliverables, including enablement content and research summaries • Proven ability to plan, lead, and deliver multifaceted projects independently • Ability to build, manage, and scale programs and processes across multiple concurrent workstreams • Strong attention to detail and delivery quality • Ability to collaborate across functions

🏖️ Benefits

• 18 days PTO • 11 holidays (8 company recognized and 3 floating holidays) • 16 hours per year of paid Volunteer Time Off (VTO) • Competitive healthcare • High Deductible Health Plan option with $0 monthly premium for teammate-only coverage • 100% AvidXchange-paid dental base plan coverage • 100% AvidXchange-paid life insurance • 100% AvidXchange-paid long-term disability • 100% AvidXchange-paid short-term disability • Employee Assistance Program with counseling services, legal and financial consultations, and health advocacy • Onsite Health Clinic with Atrium Health for teammates and eligible dependents • 401(k) match: 100% match on the first 3% of salary, plus 50% match on the next 2% • 8 weeks of parental leave, 100% paid by AvidXchange • Discounts on pet, home, and auto insurance • WeeCare childcare service • Perks at Work discount program • Onsite gym fitness center, yoga studio, and basketball court • Tuition reimbursement up to the federal maximum of $5,250 • Hybrid workplace flexibility • Free parking • Work/life balance and development programs • Competitive benefits