Health Plan Marketing Coordinator

Job not on LinkedIn

🔥 0 minutes ago

🌵 Arizona – Remote

🌵 Arizona – Remote

💵 $25 - $38 / hour

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Banner Health

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1999

🏥 Healthcare

⚕️ Healthcare Insurance

Healthcare • Healthcare Insurance

Banner Health is a leading healthcare system committed to making healthcare easier through comprehensive patient services and resources. They provide a safe place for care with services ranging from emergency and urgent care, imaging, and surgery centers to maternity and hospice care. Banner Health also offers telehealth options to ensure access to healthcare, regardless of location. They support athletes through Banner Orthopedics & Sports Medicine and have been recognized for exceptional patient care. With advanced digital tools, they aim to manage healthcare seamlessly for their patients.

📋 Description

• Ensure consistency and quality of Health Plan marketing collateral in alignment with Health Plan, CMS, and AHCCCS criteria • Conceptualize and design artwork for marketing materials and Health Plan websites • Oversee the creative design and print process for marketing materials and web marketing elements • Develop and manage Health Plan social media campaigns • Report in depth on member communications, successes, and opportunities • Maintain marketing collateral and health-plan education materials • Analyze current marketing efforts and strategies • Strategize with Health Plan departments to maximize marketing-material effectiveness and investment returns • Coordinate marketing materials and member communications through the Marketing Committee and matrix calendar • Write and manage web copy and content for the UAHN website • Collaborate with staff, designers, and web programmers on website architecture and implementation • Prepare web projects for presentation and ensure copy and content accuracy before publication • Coordinate web content with promotional and marketing materials • Maintain copy style and graphic standards for website properties • Measure, track, and report website statistics and improve website functionality and traffic • Assist in selecting audience-targeted features and content • Maintain the Content Management System • Market the facility in the community and support service-excellence, training, process-improvement, and patient-experience reporting efforts

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Graphic Design, or Public Relations, or 3+ years of experience in a marketing or communications role • Experience with Microsoft 360 and Adobe Creative Cloud • Four or more years of related sales experience and education typically required for the role • Ability to organize and manage time and resources effectively • Ability to work independently to achieve goals • Effective negotiation, conflict management, customer service, and interpersonal relations skills • Effective verbal and written communication skills • Proficiency with common computer software • Valid driver's license and eligibility for coverage under the company auto insurance policy • Basic graphic design experience • Proficiency in Adobe InDesign, Photoshop, PowerPoint, and Publisher • Strong attention to detail • Bachelor's degree in marketing or communications preferred • Additional related education and/or experience preferred

🏖️ Benefits

• Comprehensive benefit package for all benefit-eligible positions • Total rewards package • Pay equity and transparency • Drug-free work environment