Market Access Channel Strategy Lead, Managed Care

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Baylor Genetics

501 - 1000 employees

Founded 1978

🏥 Healthcare

💼 Consulting

🍽️ Food & Beverage

Healthcare • Consulting • Food & Beverage

Baylor Genetics is a clinical genomics and precision diagnostics laboratory affiliated with Baylor College of Medicine that provides comprehensive genetic testing and interpretation services. The company offers whole genome and whole exome sequencing, chromosomal microarray analysis, mitochondrial testing, pharmacogenomics, and specialized assays, along with genetic counseling, provider support, and insurance/payment resources. Baylor Genetics supports healthcare providers, researchers, and families with AI-enhanced interpretation, multimodal data integration, and end-to-end clinical and laboratory services.

📋 Description

• Achieve desired access and coverage decisions for BG tests by identifying, understanding, and addressing customer needs while generating potential solutions that enhance customer relationships • Meet or exceed account objectives for BG’s Northeast and Gulf regions • Grow existing customer managed care book of business and increase the number of clients with in-network contracts • Develop, evaluate, and propose strategic initiatives with cross-functional BG teams to strengthen mutual business opportunities • Develop account-specific strategies and tactical plans aligned with business and customer goals • Provide external insights to inform BG’s test access strategy • Develop short-term and long-term strategic account plans for assigned accounts • Present BG-approved data and value messages compliantly with all governing policies • Build and develop professional relationships with key customer decision-makers and stakeholders • Lead contract delivery, business reviews, and performance tracking for assigned accounts in collaboration with the internal market access team • Conduct routine business reviews to inform internal stakeholders on relevant updates • Uphold company mission and values and ensure compliance with company policies and guidelines • Adhere to the Code of Conduct outlined in the Baylor Genetics Compliance Program • Perform other job-related duties as assigned

🎯 Requirements

• Bachelor's degree required • 8+ years of direct experience with U.S. payer accounts, with proven past performance that has met or exceeded expectations • Previous experience with various health plans; experience with independent physician/practice associations (IPAs) preferred • Demonstrated success working with coverage policies and closing contracts • Reimbursement/managed care experience • Experience with NGS, molecular diagnostics, or genetics is a plus • Biopharma account management experience welcome • Knowledge of the payer payment system in the U.S. • Ability to manage projects and work cross-functionally with field teams and home office team members • Ability to communicate effectively and persuasively about complex clinical and economic matters to payers and other customers • Clear commercial focus for influencing and negotiating with payer stakeholders across varied testing and disease areas • Intellectual curiosity and problem-solving skills

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