Product Marketing Manager

Job not on LinkedIn

🔥 7 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 12%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Boostlingo

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏥 Healthcare

⚖️ Legal

💼 Consulting

💰 Private Equity Round on 2021-08

Healthcare • Legal • Consulting

Boostlingo is a comprehensive language interpretation and management platform designed to bridge language barriers through innovative technology solutions. It provides a wide range of interpreting services such as On-Demand Video Remote Interpretation (VRI), Over-the-Phone Interpretation (OPI), and remote simultaneous interpretation, supported by a vast network of interpreters in over 300 languages. Boostlingo also specializes in AI-driven translation, captioning, and transcription services. Serving various industries including healthcare, legal, non-profit, business, education, and government, Boostlingo ensures compliance with privacy and industry-specific regulations, such as HIPAA. With an easy-to-use platform, it helps organizations manage interpreter scheduling, analytics, and billing, providing a reliable and efficient interpretation management system.

📋 Description

• Own market-facing strategy for Boostlingo’s product portfolio • Develop and maintain product positioning, value propositions, and messaging frameworks • Translate AI-powered interpretation and language access capabilities into buyer outcomes • Define ideal customer profiles, buyer personas, use cases, buying committees, and segment messaging • Conduct customer interviews, win/loss analysis, sales call reviews, and competitive research • Synthesize market insight into roadmap and go-to-market recommendations • Own tiered go-to-market plans for launches and major releases • Coordinate Product, Engineering, Marketing, Sales, Customer Success, Account Management, and Support for launch readiness • Drive adoption and expansion messaging for existing customers • Run post-launch reviews and feed lessons into future launches • Provide customer, competitor, and win/loss evidence for pricing and packaging decisions • Create pitch narratives, solution briefs, case studies, one-pagers, demo storylines, and customer proof points • Build and maintain a customer proof program • Partner with Demand Generation and Content Marketing on consistent campaign positioning • Establish a regular voice-of-the-market feedback cadence for Product • Define and report PMM metrics, including launch outcomes, content usage, win/loss trends, and messaging effectiveness • Build repeatable processes and documentation for scalable handoff • Complete a cross-functional listening tour and audit current positioning and collateral during the first 90 days

🎯 Requirements

• 5+ years in product marketing, with a track record of positioning and launching B2B software or SaaS products • Demonstrated experience equipping a sales team by building battlecards, pitch narratives, and launch briefings that reps use • Proven ability to run competitive and customer research, including win/loss analysis and interviews • Strong written and verbal communication, including the ability to present to executives and train sales teams • Comfort working with CRM and call-recording data to draw conclusions about effective messaging • Experience partnering across Product, Sales, and Marketing without direct authority • Ability to translate technical product detail into buyer value when working with engineers and executives • No relocation or sponsorship offered • C2C candidates will not be utilized

🏖️ Benefits

• Hybrid/Remote working arrangements • Competitive compensation and robust benefits offerings, including 401(k) plan with match • Flexible PTO • Fun, energetic environment with an incredible culture

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