Head of GTM

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Logo of Clera

Clera

1 - 10 employees

Founded 2025

💰 $180k Grant on 2025-04

Clera is a company that displays an onboarding/setup message to users: "Please wait while we prepare everything for you. " Based on this single line of text, the company's specific product, service, or industry cannot be determined with confidence. The message suggests Clera provides a user-facing digital service or application that performs setup or provisioning, but there is insufficient information to identify a precise industry.

📋 Description

• Own end-to-end GTM strategy, including funnel logic, beta-to-launch sequencing, and channel mix • Develop the brand narrative, voice, and positioning from scratch • Build and optimize beta acquisition funnels using conversion data to reallocate effort across channels • Direct and coach individuals involved in GTM and marketing while performing hands-on execution • Create a comprehensive, repeatable GTM and brand playbook for post-launch scaling

🎯 Requirements

• 10–12+ years of experience • Proven track record owning end-to-end GTM execution and brand/positioning for a Seed through Series B startup launch • Demonstrated ability to grow a product from zero awareness and zero brand equity • Experience sequencing multi-channel beta-to-launch plans and crafting compelling brand narratives • Comfort with ambiguity and experience as a first/founding GTM hire • Experience directing and coaching GTM or marketing personnel alongside hands-on execution • Ability to build repeatable playbooks for post-launch scaling • Consumer AI or hardware-adjacent startup experience preferred • Familiarity with community-led or Product-Led Growth models preferred • Awareness of trust-gap dynamics around the origin of consumer tech products preferred • Existing operator network or professional following on X/LinkedIn preferred • Bilingual capabilities preferred • Understanding of second brain / Personal Knowledge Management personas preferred • Visa sponsorship is not available for this role

🏖️ Benefits

• Equity-meaningful, founding-level position • Specific compensation package details discussed during the interview process

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