Head of Paid Search

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $134.5k - $185k / year

⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 0%

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Code3

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2013

🍽️ Food & Beverage

📦 Logistics

💼 Consulting

Food & Beverage • Logistics • Consulting

Code3 is a digital marketing agency that specializes in creating connections, igniting creativity, and fueling commerce to propel business growth. With expertise in paid search, paid social, streaming and online video, and more, Code3 offers comprehensive solutions to enhance brand and creative strategy. Their services include scalable creative production, tech and web development, and influencer strategy, providing a full-stack solution for brands to drive growth, especially on platforms like Amazon. Code3 focuses on industries such as Food & Beverage, Retail & Fashion, and Home & Entertainment, tailoring their strategies to each unique sector. The agency prides itself on integrating technology and data-driven strategies to exceed client goals, making them a partner in brand growth and recognition.

📋 Description

• Set the vision and roadmap for Code3’s paid search practice • Establish points of view, standard operating procedures and quality standards across Google and Microsoft • Improve account performance, meet client goals and identify growth opportunities • Translate AI, automation and changing search behavior developments into practical guidance • Connect paid search with Creative, Commerce, Paid Social, Measurement and Client Partnership • Own paid search performance across the client portfolio • Advise senior clients and serve as an escalation point • Provide strategic oversight and hands-on-keyboard support for select large or complex accounts • Oversee planning, execution and measurement and translate performance into recommendations • Partner on account strategy, executive relationships, retention and expansion • Grow the paid search portfolio through retention, expansion and new business • Lead paid search strategy for audits, pitches and prospect conversations • Own the Google partnership and build relationships with Microsoft and other partners • Manage staffing, utilization, revenue and profitability with agency leadership • Build market presence through content, case studies and public speaking • Lead and grow an initial team of five • Own hiring, coaching, performance management and career development • Build training and operating rhythms • Plan staffing and capacity • Foster curiosity, collaboration, ownership and continuous improvement

🎯 Requirements

• 8+ years of paid search experience, including substantial agency experience and deep expertise across Google Ads and Microsoft Advertising • 3+ years leading paid search professionals, including hiring, coaching and performance management • Track record of improving account performance, meeting client goals, retaining and expanding business, and addressing risks early • Experience advising senior clients and leading new-business audits, pitches and strategic presentations • Strong measurement fluency, including conversion tracking, GA4, attribution, incrementality and experimentation • Strong business acumen across practice revenue, profitability, staffing and capacity planning • Experience building effective processes, quality standards and team training • Ability and willingness to work directly in platform on select accounts • Excellent written, verbal and presentation skills • Relevant Google Ads and Microsoft Advertising certifications, or ability to complete them shortly after joining • Strongly preferred: experience with product feeds, Merchant Center and Shopping optimization • Strongly preferred: experience across both ecommerce and lead-generation clients • Strongly preferred: experience with GEO, AI search or answer engines and their impact on consumer discovery • Strongly preferred: established relationships with Google, Microsoft or relevant technology partners • Successful completion of a background check required for candidates who receive an offer

🏖️ Benefits

• Remote-first workplace designed to support flexibility and connection • Comprehensive medical, dental, and vision benefits • Generous retirement program • Thoughtful parental leave and return-to-work program • Flexible Time Off • Sabbatical opportunities • Paid holidays • Quarterly Company “Recharge” Days • Holiday closure in December • Ongoing learning and development opportunities • Transparent DEIB practices • Bonus based on company and client success