
51 - 200 employees
📣 Marketing
🤝 B2B
Marketing • Analytics • B2B
Cro Metrics is a growth marketing agency that specializes in conversion rate optimization, performance marketing, website design, and data-driven customer insights. They offer services such as analytics, creative design, customer journey analysis, and multi-channel marketing campaigns to maximize ROAS and engage customers. Cro Metrics helps brands optimize their entire customer journey to drive growth and deliver measurable business impact. They leverage a scientific approach to growth marketing, focusing on experimentation and robust data analytics with their Iris platform. Their clients range across various industries including e-commerce/retail, SaaS, and FinTech, among others.
🔥 0 minutes ago
🇺🇸 United States – Remote
💵 $110k - $130k / year
⏰ Full Time
🟠 Senior
📈 Growth Marketing
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51 - 200 employees
📣 Marketing
🤝 B2B
Marketing • Analytics • B2B
Cro Metrics is a growth marketing agency that specializes in conversion rate optimization, performance marketing, website design, and data-driven customer insights. They offer services such as analytics, creative design, customer journey analysis, and multi-channel marketing campaigns to maximize ROAS and engage customers. Cro Metrics helps brands optimize their entire customer journey to drive growth and deliver measurable business impact. They leverage a scientific approach to growth marketing, focusing on experimentation and robust data analytics with their Iris platform. Their clients range across various industries including e-commerce/retail, SaaS, and FinTech, among others.
• Lead paid acquisition strategy for complex, multi-channel client programs • Own paid-media budgets, targeting, and creative testing across paid social and paid search • Build testing and optimization systems that scale learnings across accounts or portfolios • Serve as a senior strategic partner to clients and influence executive stakeholders through data storytelling • Forecast business outcomes and model payback, LTV, and CAC to guide investment decisions • Audit paid-media measurement rigor, including attribution, incrementality, and reporting accuracy • Translate complex data into clear client decisions and identify CRO opportunities • Partner with CRO specialists and cross-functional teams across program management, analytics, engineering, lifecycle, and creative • Lead account growth and expansion opportunities and support business development for complex or enterprise prospects • Use AI to accelerate analysis, insight generation, and roadmap development • Coach and mentor Growth Associates and Strategists
• 5–8+ years of hands-on experience in paid media or performance marketing • Real ownership of budget, targeting, and creative testing at volume on at least one major platform (Meta, Google, TikTok) • Hands-on experience analyzing paid-media performance data to inform integrated strategy • Experience forecasting business impact, including payback, LTV, or ROI modeling • Proven experience presenting to and influencing senior or executive stakeholders • Working knowledge of structured testing and CRO fundamentals • Hands-on experience with Meta Ads Manager, Google Ads, and TikTok Ads • Familiarity with a testing platform such as Optimizely, VWO, Dynamic Yield, or Adobe Target • Demonstrated day-to-day use of AI tools such as ChatGPT, Claude, or Copilot for data analysis, research synthesis, or roadmap development • Experience helping others adopt AI-assisted workflows • Must build and manage brand-specific AI agents and demonstrate concrete AI-integrated workflows and agent-building experience • Experience coaching and mentoring junior strategists or analysts preferred • Client services or agency experience strongly preferred • Must be based in the United States; the employer cannot hire in California, Alaska, Washington, Oregon, Hawaii, New York, or New Jersey
• Benefits may be available; details will be discussed during the interview process
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