Brand Lead

Job not on LinkedIn

🔥 4 minutes ago

🏄 California – Remote

🏄 California – Remote

⏰ Full Time

🟠 Senior

💃 Brand Manager

👻 Ghost score 23%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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decircle

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2019

📣 Marketing

📦 Logistics

💼 Consulting

Marketing • Logistics • Consulting

Decircle is a talent partner specializing in staffing and recruiting for decentralized organizations and projects related to Web3. As a boutique recruitment agency, Decircle focuses on identifying and attracting talent in the blockchain and Web3 sectors, fostering connections within the community of decentralization enthusiasts and guiding them in finding their roles in the evolving decentralized landscape.

📋 Description

• Own and evolve the Odos brand identity, including tone, visuals, and narrative positioning • Build and articulate the Odos story, values, and relevance • Define and document brand voice, tone, and messaging guidelines • Create taglines, product narratives, and campaign slogans • Lead creation of a hero brand video or bold launch campaign • Partner with the Head of Product and Design Lead to maintain brand cohesion across UI/UX • Drive mindshare in the DeFi ecosystem through storytelling, ecosystem hooks, and cultural fluency • Guide agency, content, and design partners or build a creative team • Increase Odos visibility at conferences, podcasts, Twitter, and other channels

🎯 Requirements

• Experience building or evolving a Web3 brand (protocol, product, or media), or creating viral narratives • Agency or startup experience as a brand strategist, creative director, or narrative PMM • Strong writing ability across platforms, including tweets, decks, and hero copy • Deep understanding of DeFi and ability to make complex ideas intuitive • Ability to identify and leverage cultural moments • Experience leading cross-functional initiatives with design, growth, and product • Bonus: Experience with top blockchain protocols • Bonus: Experience launching brand campaigns, products, or rebrands • Bonus: Experience working with Web3 content creators, podcasters, and influencers • Bonus: Experience writing narratives or brand decks for founders

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