Technology Director, Martech

🔥 23 minutes ago

🇺🇸 United States – Remote

💵 $154.7k - $210k / year

⏰ Full Time

🔴 Lead

⚙️ Marketing Operations

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DEPT®

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

📣 Marketing

🤖 Artificial Intelligence

📱 Media

Marketing • Artificial Intelligence • Media

DEPT® is a global digital agency that blends marketing, creative services and technology to help major brands grow. It offers AI transformation, brand & media, commerce, customer experience, and tech & data services, and emphasizes data-driven approaches and AI-native capabilities. DEPT® works with enterprise clients across industries, runs Growth Invention sprints, and is B Corp certified and climate neutral.

📋 Description

• Strategically lead MarTech-powered connected experiences for clients • Represent DEPT’s technical capabilities to clients and key stakeholders • Develop and maintain senior and executive leadership relationships • Lead client-side organizational change initiatives in large, matrixed organizations • Build strong client relationships • Lead cross-practice and cross-craft technical initiatives driving innovation and collaboration • Partner with Data & Analytics and Platforms teams to draft and deliver MarTech architectures • Evolve MarTech audits and reference architecture using proprietary tools and AI • Lead teams executing MarTech initiatives with cross-craft peers • Mentor Architects, Principals, and Analysts and align organizational and individual growth goals • Support strategic resource planning and team growth • Support pitches by building proposals and scopes, leading pre-sales activities, and representing DEPT’s MarTech expertise in the Americas • Oversee platform setup, configuration, and optimization • Oversee customer journey automations, trigger-based campaigns, and advanced segmentation • Oversee data flows between CDPs and activation platforms, including identity resolution and real-time synchronization • Oversee API integrations, custom templates, tracking frameworks, and platform migrations • Oversee troubleshooting, integration documentation, attribution models, A/B testing frameworks, and reporting dashboards • Oversee technical audits and health checks of MarTech implementations

🎯 Requirements

• 8+ years hands-on experience combining strategic consulting with hands-on implementation across client MarTech architectures • Experience integrating Content and Commerce systems • Experience with Customer Data Platforms, including Segment, Hightouch, mParticle, Tealium, and AEP • Experience with marketing automation platforms, including Salesforce Marketing Cloud, HubSpot, and Marketo • Experience with email/messaging platforms, including Iterable, Braze, Klaviyo, Mailchimp, and Adobe Campaign • Experience with analytics platforms, including Google Analytics, Adobe Analytics, and Mixpanel • 4+ years in client-facing business development • Extensive experience leading client-side organizational change for effective MarTech adoption • Strategic vision and ability to advise client marketing leadership and translate business problems into MarTech engagements • Proven leadership navigating complex, multi-workstream client environments across marketing strategy, data, analytics, engineering, and delivery • Demonstrated success in pre-sales and building technical proposals • Excellent communication skills balancing high-level strategy with technical detail • Must be authorized to work in the U.S.

🏖️ Benefits

• Healthcare, Dental, and Vision coverage • 401k plan, plus matching • PTO • Paid Company Holidays • Parental Leave • Inclusive and barrier-free recruitment and selection process • Reasonable accommodations throughout the recruitment process and employment

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