Senior Paid Media Specialist

Job not on LinkedIn

🔥 0 minutes ago

🌵 Arizona, California, +3 more states – Remote

🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🚗 Michigan – Remote ☕ Washington – Remote

💵 $72k - $85k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

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Etna Interactive

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2002

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Etna Interactive is a full‑service digital marketing agency that specializes in online marketing for healthcare practices, including plastic surgery, medical spas, dermatology, and ophthalmology. The company offers SEO, responsive web design, paid search and social advertising, reputation management, content and email marketing, local and mobile optimization, technology integration, training, and analytics. Etna also provides productized software tools such as call tracking and lead management, and emphasizes answer‑engine/AI optimization and measurable ROI; it operates remotely and serves solo practices through large regional groups nationwide.

📋 Description

• Learn and apply predictive modelling protocols to client campaigns to minimize risk and proactively shape campaigns for success • Lead the development of strategic paid media campaigns aligned with client goals • Continuously optimize campaigns across platforms to maximize client ROI • Consult with clients and internal teams to integrate paid media efforts with broader marketing strategies • Serve as a knowledgeable and reliable client partner • Mentor junior team members and collaborate across departments • Monitor and report on KPIs • Adjust strategies based on performance insights

🎯 Requirements

• Bachelor’s degree in Marketing, Advertising, or Business (preferred) • 4+ years of relevant experience managing paid media campaigns • At least 2 years in an agency setting • Skilled in full-funnel account management across PPC, Paid Social, and Programmatic/Display channels • Expertise in Unbounce, PPC Management Software, SpyFu, Excel, Ahrefs • Certifications in Google AdWords, Google Analytics, and Meta • Exceptional communication and organization skills • Ability to communicate data insights, client updates, and campaign recommendations clearly • Ability to manage multiple accounts with varying budgets • Ability to adapt and learn new healthcare industry concepts • Familiarity with HIPAA is a plus • Must upload a résumé and cover letter

🏖️ Benefits

• Flexibility • Work-life balance • Inclusive environment • Progressive PTO system • Development opportunities • 100% employer-sponsored medical coverage • 401(K) with matching • Employer-sponsored long-term disability insurance