Digital Campaign Specialist

Job not on LinkedIn

🕒 August 13

🇺🇸 United States – Remote

💵 $75k - $85k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

Where this job comes from

Posted on First Connect Insurance Services's careers page, not through a job board

First seen by Remote Rocketship August 13

Still open on First Connect Insurance Services's site. Checked 6 hours ago.

Logo of First Connect Insurance Services

First Connect Insurance Services

11 - 50 employees

Founded 2014

🛡️ Insurance

💳 Fintech

☁️ SaaS

Insurance • Fintech • SaaS

First Connect Insurance Services is an insurtech platform designed to support independent insurance agents in growing their agencies. It offers fast access to over 130 insurance carriers across various coverage types, including home, auto, commercial, and life insurance. The platform features user-friendly tools such as a comparative rater for quotes, real-time market appetite insights, and seamless onboarding processes, allowing agents to streamline their operations and enhance their business performance without incurring high costs.

📋 Description

• Own end-to-end campaign builds, including drip automation, forms, landing pages, and email assets • Build and manage remarketing campaigns to re-engage unconverted leads • Execute multi-channel campaigns for incentive programs, product marketing, and brand campaigns • Build emails in HubSpot's email builder and code templates • Optimize subject lines and preview text • Ensure emails render correctly across devices and clients • Build and maintain landing pages in HubSpot Content Hub using the Sprocket theme and HTML/CSS • Run structured A/B and multivariate tests on creative, copy, audiences, and landing pages • Turn test results into clear recommendations • Monitor campaign performance daily/weekly and prepare regular reporting • Coordinate with Marketing, Product, and Sales to align campaigns with carrier offerings, promotions, and platform capabilities

🎯 Requirements

• Bachelor's degree in marketing, business, or related fields • 3+ years of experience building and managing campaign assets, including forms, landing pages, and emails • Hands-on HubSpot experience required, including Marketing Hub, Workflows, and email campaigns • Proficiency in HTML/CSS for email and landing page builds • Experience building landing pages in HubSpot Content Hub or similar CMS • Experience running A/B testing programs with documented results • Comfortable reading campaign analytics and adjusting strategy based on performance • Ability to manage multiple campaigns simultaneously and meet deadlines • Excellent written communication skills • Preferred: experience marketing to insurance agents, financial services professionals, or another regulated industry • Preferred: background in B2B, SaaS, or marketplace/platform businesses • Preferred: experience in high-volume lead acquisition environments • Preferred: exposure to incentive or loyalty program marketing • Preferred: HubSpot Marketing Hub certification

🏖️ Benefits

• Multiple medical plans to choose from • 100% employer-covered dental and vision plans for team members and families • 401(k) retirement plan • Short- and long-term disability • Employer-paid life insurance • Flexible Spending Accounts (FSA) for health and dependent care • Employee Assistance Program (EAP) • Equity compensation eligibility • Training and internal career growth opportunities • Flexible Time Off

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