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Senior Product Marketing Manager

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $150k - $165k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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Logo of Flashpoint Venture Capital

Flashpoint Venture Capital

11 - 50 employees

Founded 2012

💳 Fintech

🤝 B2B

Fintech • B2B • Venture Capital

Flashpoint Venture Capital is a technology investment firm that specializes in providing capital ignition for tech founders at various stages of their journey. They offer venture capital, growth debt, and secondary fund investments, managing approximately $500 million across various funds with a significant portfolio of active investments and successful exits. Their focus is on supporting innovative companies, helping them grow and succeed in the tech industry.

📋 Description

• Own the go-to-market strategy for core cyber threat intelligence offerings • Shape value proposition, positioning, messaging, and competitive differentiation • Evolve pricing and packaging as the company scales • Create differentiated positioning and messaging based on buyers, market, and Flashpoint capabilities • Drive awareness, pipeline, and growth for threat intelligence offerings • Own product marketing strategy and roadmap for key offerings • Partner with Product, Sales, Customer Success, and Marketing on GTM initiatives and commercialization efforts • Build sales and marketing content, including collateral, thought leadership, solution presentations, and website content • Equip sales and partner teams with messaging, training, and support structures • Maintain expertise on target buyers, market trends, and competitive landscape • Represent Flashpoint through publishing, social media, and webinars • Analyze customer engagements, feedback, and prospect data • Conduct content audits and map content to the buyer journey • Build competitive intelligence resources • Build a product demo and deliver Sales training • Translate the product roadmap into a unified launch strategy

🎯 Requirements

• Product marketing experience in cybersecurity or threat intelligence software • Experience building and running product marketing programs for SaaS B2B threat intelligence or cybersecurity software • Experience owning product launches end to end, from positioning through sales enablement to measurable adoption • Ability to translate complex technical capabilities into messaging and sales assets • Experience driving cross-functional go-to-market initiatives across Product, Sales, Customer Success, and Marketing • Experience briefing executives, boards, or industry analysts on competitive and market dynamics • Experience shaping pricing and packaging strategy for SaaS products • Experience applying AI to product marketing work • Strong written and presentation skills, demonstrated through decks, launches, or competitive briefs • Ability to run multiple concurrent initiatives without losing momentum • Legally authorized to work in the United States • Must not require current or future sponsorship to legally work in the United States

🏖️ Benefits

• Target bonus • Company-funded virtual events, including book clubs, happy hours, committees, DIBE discussion groups, Donut mixers, and local team member meetups • Gym reimbursements • Expensed lunches • Cultural initiatives and inclusive employee events • Regular one-on-ones with managers • Regular performance reviews • Learning and development opportunities • Formalized career paths • Opportunities for management, individual contributor, or lateral career growth

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