
11 - 50 employees
Founded 2012
đł Fintech
đ¤ B2B
Fintech ⢠B2B ⢠Venture Capital
Flashpoint Venture Capital is a technology investment firm that specializes in providing capital ignition for tech founders at various stages of their journey. They offer venture capital, growth debt, and secondary fund investments, managing approximately $500 million across various funds with a significant portfolio of active investments and successful exits. Their focus is on supporting innovative companies, helping them grow and succeed in the tech industry.
đĽ 1 minute ago
đşđ¸ United States â Remote
đľ $150k - $165k / year
â° Full Time
đ Senior
đ Product Marketing
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11 - 50 employees
Founded 2012
đł Fintech
đ¤ B2B
Fintech ⢠B2B ⢠Venture Capital
Flashpoint Venture Capital is a technology investment firm that specializes in providing capital ignition for tech founders at various stages of their journey. They offer venture capital, growth debt, and secondary fund investments, managing approximately $500 million across various funds with a significant portfolio of active investments and successful exits. Their focus is on supporting innovative companies, helping them grow and succeed in the tech industry.
⢠Own the go-to-market strategy for core cyber threat intelligence offerings ⢠Shape value proposition, positioning, messaging, and competitive differentiation ⢠Evolve pricing and packaging as the company scales ⢠Create differentiated positioning and messaging based on buyers, market, and Flashpoint capabilities ⢠Drive awareness, pipeline, and growth for threat intelligence offerings ⢠Own product marketing strategy and roadmap for key offerings ⢠Partner with Product, Sales, Customer Success, and Marketing on GTM initiatives and commercialization efforts ⢠Build sales and marketing content, including collateral, thought leadership, solution presentations, and website content ⢠Equip sales and partner teams with messaging, training, and support structures ⢠Maintain expertise on target buyers, market trends, and competitive landscape ⢠Represent Flashpoint through publishing, social media, and webinars ⢠Analyze customer engagements, feedback, and prospect data ⢠Conduct content audits and map content to the buyer journey ⢠Build competitive intelligence resources ⢠Build a product demo and deliver Sales training ⢠Translate the product roadmap into a unified launch strategy
⢠Product marketing experience in cybersecurity or threat intelligence software ⢠Experience building and running product marketing programs for SaaS B2B threat intelligence or cybersecurity software ⢠Experience owning product launches end to end, from positioning through sales enablement to measurable adoption ⢠Ability to translate complex technical capabilities into messaging and sales assets ⢠Experience driving cross-functional go-to-market initiatives across Product, Sales, Customer Success, and Marketing ⢠Experience briefing executives, boards, or industry analysts on competitive and market dynamics ⢠Experience shaping pricing and packaging strategy for SaaS products ⢠Experience applying AI to product marketing work ⢠Strong written and presentation skills, demonstrated through decks, launches, or competitive briefs ⢠Ability to run multiple concurrent initiatives without losing momentum ⢠Legally authorized to work in the United States ⢠Must not require current or future sponsorship to legally work in the United States
⢠Target bonus ⢠Company-funded virtual events, including book clubs, happy hours, committees, DIBE discussion groups, Donut mixers, and local team member meetups ⢠Gym reimbursements ⢠Expensed lunches ⢠Cultural initiatives and inclusive employee events ⢠Regular one-on-ones with managers ⢠Regular performance reviews ⢠Learning and development opportunities ⢠Formalized career paths ⢠Opportunities for management, individual contributor, or lateral career growth
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