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Head of Marketing – Growth & Market Expansion

🔥 5 minutes ago

🤠 Texas – Remote

infoinfo

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

Where this job comes from

Posted on Flytrex's careers page, not through a job board

First seen by Remote Rocketship 5 minutes ago

Logo of Flytrex

Flytrex

51 - 200 employees

🍽️ Food & Beverage

📦 Logistics

💼 Consulting

Food & Beverage • Logistics • Consulting

Flytrex is a pioneering company established in Israel focusing on drone-based delivery services, specifically food delivery. Since its launch in 2017, Flytrex has led the development of an on-demand delivery system that operates with regulatory approval for Beyond Visual Line of Sight (BVLOS) flights, allowing for quick delivery across urban regions. With capabilities to carry packages of up to 6. 5lbs over distances of about 6 miles, Flytrex has become a significant player in the drone delivery market, partnering with various authorities to revolutionize delivery logistics using unmanned aerial vehicles.

📋 Description

• Own customer acquisition, engagement, retention, and order growth across existing and new markets • Develop and execute scalable, hyperlocal marketing strategies to launch and grow new territories • Build repeatable marketing playbooks while adapting them to each community • Plan and execute integrated campaigns across paid digital, social, email, push notifications, direct mail, door hangers, local events, and grassroots initiatives • Lead B2C and B2B marketing to drive consumer demand, restaurant acquisition, and merchant engagement • Develop local partnerships, co-marketing initiatives, and unconventional growth opportunities • Test new channels and tactics to identify measurable business results • Own marketing KPIs, budgets, attribution, and performance reporting across channels and geographic markets • Lead brand positioning, messaging, and creative direction across all touchpoints • Manage, mentor, and develop the marketing team while remaining actively involved in execution • Establish processes, priorities, and accountability to support rapid, efficient growth • Work closely with operations and business development to drive measurable results

🎯 Requirements

• 5+ years of marketing experience • Significant leadership responsibility and proven experience managing and developing marketing teams • Demonstrated success scaling consumer-facing businesses across multiple geographic markets, including launching new territories • Deep understanding of hyperlocal demand generation • Hands-on experience executing campaigns in geographically distributed markets • Strong background in both B2C and B2B marketing across online and offline channels • Proven experience with physical marketing initiatives, local partnerships, and grassroots customer acquisition • Strong analytical skills, including owning marketing budgets, measuring performance, and translating data into actionable decisions • Excellent understanding of branding, design, creative direction, and effective consumer messaging • Exceptional organizational skills and meticulous attention to detail • Ability to manage multiple priorities without losing momentum • Proven track record of strategic leadership and hands-on execution in fast-moving, resource-constrained environments • Relentless, entrepreneurial, results-driven attitude with ownership, adaptability, and problem-solving ability • Willingness and ability to travel 20–50% to support market launches, local execution, partnerships, and team collaboration • Experience in the food or restaurant ecosystem, QSRs, food delivery platforms, restaurant technology, or POS companies is nice to have • Experience in high-growth startups, marketplaces, or multi-location consumer businesses is nice to have • Familiarity with mobile app acquisition, lifecycle marketing, and attribution tools is nice to have

🏖️ Benefits

• Remote work arrangement • Full-time employment • Opportunity to lead a growing marketing team • Opportunity to work on autonomous drone food delivery and new market launches • Travel opportunities to support market launches, local execution, partnerships, and team collaboration

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