Director of Product Marketing

🕒 October 5

🏢🏡 San Francisco – Hybrid

💵 $225k - $280k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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HappyRobot

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2023

🤖 Artificial Intelligence

☁️ SaaS

🏢 Enterprise

💰 $44M Series B - HappyRobot on 2025-09

Artificial Intelligence • SaaS • Enterprise

HappyRobot is an enterprise AI operating system and platform that builds and deploys agentic AI "workers" to perform complex, real-world operational workflows. The platform offers agent tooling (voice AI, workflow logic), governance and evaluation (audits, adversarial agents, benchmarks), context capture and integrations, and human-facing interfaces so agents learn from doing work and improve over time. HappyRobot is positioned for large enterprises across operations-heavy verticals (logistics, utilities, airlines, finance, insurance, manufacturing, retail, telecom), emphasizes security and compliance (SOC 2, GDPR, HIPAA, EU AI Act, NIST CSF), and markets measurable outcomes such as autonomous execution and cost reduction.

📋 Description

• Own HappyRobot's product marketing strategy, including positioning, messaging, launches, competitive intelligence, and enablement • Develop and maintain product positioning, messaging frameworks, competitive differentiators, and customer-facing narratives • Lead go-to-market strategy for major features and announcements • Partner with Product, Marketing, Sales, and Customer teams on launches • Define key business and technical personas across target verticals • Create messaging and content that influences buying decisions • Build and scale product marketing assets for launches, website content, sales materials, newsletters, product communications, and customer education • Create scalable sales and customer enablement programs, including decks, one-pagers, FAQs, battlecards, and product briefs • Bring customer insights, market trends, and competitive intelligence into go-to-market strategy and decisions • Recruit excellent individuals to expand the product marketing team • Work closely with founders, Head of Growth & Marketing, Product, Sales, and Customer teams to shape HappyRobot's product narrative and positioning

🎯 Requirements

• 8+ years of experience in product marketing, preferably in B2B technology, enterprise software, AI, or a related environment • Proven experience owning product marketing strategy and leading cross-functional go-to-market initiatives • Excellent written and verbal communication skills • Ability to simplify technical concepts and craft compelling messaging • Strong understanding of enterprise sales motions and positioning technical products for business and executive audiences • Strong understanding of generative AI, agentic AI, automation, and emerging technologies • Experience developing positioning, messaging, competitive differentiation, and go-to-market strategies • Experience partnering with founders, executives, Product, Sales, Marketing, and Customer teams • Strong organizational skills and ability to balance strategic priorities with hands-on execution • Ability to thrive in a fast-paced, highly autonomous environment • Ability to leverage AI tools for research, messaging, and asset creation • Experience building or leading a Product Marketing function at a high-growth startup is nice to have • Comfort creating visual assets or collaborating closely with design is nice to have • Experience with Salesforce is nice to have • Bachelor's degree or equivalent work experience is not stated; no educational credential is specified • Mandatory 1-minute video response required; applications without it will not be considered

🏖️ Benefits

• Equity • Comprehensive healthcare, dental, and vision coverage • Ownership and autonomy of projects • Encouragement to ship projects • Opportunity to join a world-class team of engineers and builders