Marketing Operations Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $99.6k - $155.7k / year

⏰ Full Time

🟠 Senior

🔴 Lead

⚙️ Marketing Operations

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Henry Schein

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1932

🏥 Healthcare

🍽️ Food & Beverage

🏭 Manufacturing

Healthcare • Food & Beverage • Manufacturing

Henry Schein is a global company dedicated to servicing a range of medical and dental providers. It offers a comprehensive portfolio of products and solutions, including practice management software, large equipment, and technology services. Founded in 1932, Henry Schein has established itself as a leader in healthcare products and services, with a commitment to improving health and increasing access to care through strategic growth and innovation across its global operations.

📋 Description

• Manage and optimize marketing automation platforms to support lead generation, lead nurturing, segmentation, and campaign execution • Oversee lead scoring, lead routing, lifecycle management, and data governance • Develop and execute email marketing, nurture, and customer engagement campaigns • Collaborate on content development and content distribution strategies for demand generation, customer engagement, and sales enablement • Manage and optimize Salesforce integration with marketing automation platforms • Partner with Sales and Sales Operations leadership on lead follow-up, pipeline management, and marketing effectiveness measurement • Develop and maintain dashboards, reports, and analytics for campaign performance, lead quality, pipeline contribution, and marketing ROI • Analyze campaign and funnel performance and recommend improvements to conversion rates and marketing effectiveness • Oversee marketing technology administration, including webinar platforms, event and trade show lead capture tools, digital marketing platforms, and reporting systems • Support database management, data quality initiatives, and marketing and privacy compliance • Manage external vendors, contractors, and temporary resources • Oversee marketing collateral inventory, fulfillment processes, and operational support for field sales teams • Train and support marketing and sales teams on marketing technology, lead management, reporting tools, and best practices

🎯 Requirements

• Expertise in marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, Pardot, or similar solutions • Strong understanding of marketing operations, lead management, lead scoring, segmentation, campaign execution, and customer lifecycle marketing • Experience managing and optimizing Salesforce CRM integrations and related marketing technology platforms • Knowledge of marketing analytics, attribution models, campaign reporting, dashboard development, and ROI analysis • Familiarity with content marketing processes and the role of content in customer acquisition and nurture programs • Ability to develop and document marketing processes, workflows, and operational best practices • Strong management and leadership skills • Outstanding verbal and written communication skills • Excellent presentation and public speaking skills • Excellent independent decision making, analysis and problem solving skills • Ability to plan and manage successful projects, including timelines, budgets, resources, tasks, and responsibilities • Excellent planning and organizational skills • Good negotiating skills and ability to manage outsourced relationships • Ability to influence, build relationships, understand organizational complexities, and manage conflict • Broad professional and managerial skills with understanding of industry practices and company policies and procedures • Ability to lead virtual teams • Typically 10 or more years of increasing responsibility and complexity in Marketing Operations, Marketing Automation, Demand Generation, CRM Administration, or a related discipline • 1 or more years of management experience • Bachelor's Degree or global equivalent is preferred; Master's degree or global equivalent is a plus • Travel typically less than 10% • No special physical demands required

🏖️ Benefits

• Bonus eligibility • Medical, Dental and Vision Coverage • 401K Plan with Company Match • PTO • Paid Parental Leave • Income Protection • Work Life Assistance Program • Flexible Spending Accounts • Educational Benefits • Worldwide Scholarship Program • Volunteer Opportunities • Remote work / Work from Home

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