Senior Product Marketing Manager, Fund Administration

🔥 19 hours ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $115k - $215k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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Juniper Square

WebsiteLinkedInAll Job Openings

201 - 500 employees

💸 Finance

🏠 Real Estate

☁️ SaaS

💰 $75M Series C on 2019-11

Finance • Real Estate • SaaS

Juniper Square is a company that provides a comprehensive platform and solutions tailored for private investment partnerships. Founded in 2014, the company focuses on enabling seamless connection and communication between General Partners (GPs) and Limited Partners (LPs) throughout the entire investment lifecycle. Juniper Square's technology is purpose-built to support commercial real estate, private equity, and venture capital firms of all sizes. The platform offers services such as fund administration, fundraising, investor management, compliance, and investor reporting, all aimed at enhancing transparency, data governance, and the overall investor experience.

📋 Description

• Own go-to-market strategy, positioning, and messaging for Juniper Square's fund administration business unit • Articulate differentiated value propositions for stakeholders across the buying group • Position the fund administration service and prepare Sales and Customer Success for informed buyer conversations • Build and maintain fund administration persona and industry playbooks • Maintain a living map of fund administration leaders and experts for deal support • Maintain knowledge of reference clients and match proof points to prospects • Own fund administration product and feature launches end to end • Define launch readiness and drive cross-functional launch plans • Feed post-launch adoption signals and customer feedback to Product • Co-create executive briefs, ROI narratives, competitive battlecards, demo narratives, and stakeholder-specific decks • Drive pipeline, upsell, and cross-sell velocity across the GP experience and fund administration suite • Support messaging and strategy on high-stakes opportunities • Conduct customer interviews, win/loss analysis, and Sales feedback research • Create fund administration customer stories • Own competitive intelligence and share insights with Sales, Growth Marketing, and Product • Use AI agents and tooling to research accounts and synthesize customer and competitive inputs • Apply judgment to AI-generated outputs

🎯 Requirements

• 3+ years of experience in or adjacent to fund administration is required • Understanding of how fund administration teams operate, who the buyers are, and what they care about • Experience using LLMs, agents, and AI automation tools to measurably accelerate work • Understanding where human judgment is critical when using AI • Exceptional written and verbal communication skills • Ability to translate nuanced market insights into clear, compelling GTM artifacts • Experience in B2B product marketing or GTM strategy roles is advantageous but not required

🏖️ Benefits

• Health, dental, and vision care for you and your family • Life insurance • Mental wellness coverage • Fertility and growing family support • Flex Time Off in addition to company-paid holidays • Paid family leave, medical leave, and bereavement leave policies • Retirement saving plans • Allowance to customize your work and technology setup at home • Annual professional development stipend • Equity