Director, Membership Growth – Engagement

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $59.2k - $118.6k / hour

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 0%

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Logo of National Kidney Foundation

National Kidney Foundation

51 - 200 employees

Founded 1950

🤝 Non-profit

🏥 Healthcare

🌍 Social Impact

Non-profit • Healthcare • Social Impact

National Kidney Foundation is revolutionizing the fight to save lives by eliminating preventable kidney disease, accelerating innovation for the dignity of the patient experience, and dismantling structural inequities in kidney care, dialysis, and transplantation. The organization focuses on patient education and advocacy, clinical practice guidelines, professional education, professional membership, and kidney awareness programs.

📋 Description

• Own and deliver NKF’s professional membership growth strategy and annual plan • Set targets for new-member acquisition, first-year and overall retention, member engagement, and dues revenue • Define and articulate the Professional Membership value proposition by segment • Recommend membership models, tiering, and dues strategies • Identify and cultivate growth channels, institutional and group memberships, and partnerships • Monitor market trends, peer-society offerings, and nephrology workforce shifts • Design and execute integrated lifecycle programs covering recruitment, onboarding, engagement, renewal, reinstatement, and win-back outreach • Build a trainee-to-professional-member pipeline, including graduation-conversion strategies and early-career programming • Lead member-exclusive content, resources, networking, webinars, and membership promotion at NKF Spring Clinical Meetings • Establish member listening systems and improve member experience, satisfaction, and loyalty • Own membership data integrity, reporting, and KPI dashboards • Apply analytics, engagement scoring, and AI-enabled tools to identify growth opportunities and at-risk members • Serve as business owner of membership technology, including AMS/CRM, Member Hub, and marketing automation • Partner with Marketing on the annual membership marketing plan, budget, campaign testing, measurement, and optimization • Collaborate across education, advocacy, Kidney Learning Solutions, Spring Clinical Meetings, field offices, and development • Manage the membership budget and forecast dues revenue • Lead, coach, and develop a two-person membership team • Represent NKF Professional Membership externally with peer societies and the nephrology field

🎯 Requirements

• Bachelor’s degree, or an equivalent combination of education and relevant experience • Master’s degree in a related field preferred • Minimum of 7 years of progressive experience in membership growth, engagement, and retention • At least 2 years managing staff • Experience within a national professional association, medical or health professional society, or healthcare-related organization strongly preferred • Documented success growing membership and improving retention and engagement, with specific outcomes achieved • Fluency in the full membership lifecycle and lifecycle marketing • Strong strategic thinking and analytical skills • Hands-on experience with membership data, dashboards, and segmentation • Proficiency in association management systems (AMS/CRM) and marketing automation platforms • Ability to serve as business owner of membership technology • Exceptional leadership, team management, interpersonal, written, verbal communication, presentation, and negotiation skills • Ability to influence across functions and with senior clinical volunteer leaders • Proven ability to collaborate with diverse internal and external stakeholders • Passion for the mission of the National Kidney Foundation and supporting healthcare professionals • Flexible for moderate overnight business travel, which may include weekends • Unimpeachable integrity and trustworthiness; tact, discretion, professionalism, and effectiveness under pressure • Competence using standard office equipment, including telephone, personal computer, fax machine, and photocopier

🏖️ Benefits

• Plenty of vacation time, sick leave, and holidays • Medical, dental, and vision insurance plans • Life insurance • 403(b) plan with matching company contributions • Flexible spending accounts for eligible healthcare and dependent care expenses • Commuter benefits program for transit and parking expenses • Employee Assistance Program with confidential counseling, support services, and resources • Employee referral rewards • Diverse and inclusive workplace • Mission-fueled culture guided by integrity, compassion, and innovation

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