Marketing Operations Developer

🔥 2 minutes ago

🐊 Florida – Remote

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⏰ Full Time

🟢 Junior

⚙️ Marketing Operations

👻 Ghost score 10%

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Logo of Kobie

Kobie

201 - 500 employees

Founded 1990

💼 Consulting

🏨 Hospitality

📦 Logistics

Consulting • Hospitality • Logistics

Kobie is a global, market-leading, end-to-end loyalty solutions provider for the world’s most successful brands. With strategy-led technology, Kobie is consistently named an industry leader by Forrester, with a mission of growing value through loyalty. The company specializes in transforming complex customer data into actionable insights and employs composable technology, human-guided AI, and strategic services to enable loyalty outcomes across various sectors including retail, travel and hospitality, financial services, entertainment, QSR, and telecom. Its Kobie Alchemy® Loyalty Cloud platform delivers and measures loyalty experiences that set brands apart.

📋 Description

• Develop and maintain HTML/CSS email templates • Build reusable modular components and adapt client-specific templates • Test email rendering across clients and devices using Litmus, Email on Acid, or equivalent tools • Build and deploy outbound campaigns, primarily email, in Kobie-hosted platforms and client campaign management systems • Configure journey logic, audience segmentation, targeting rules, and suppression lists • Implement dynamic content, personalization tokens, and promotional offer logic • Own final deployment of assigned campaigns, ensuring accuracy and on-time delivery • Execute A/B and multivariate test configurations • Coordinate asset handoffs with Campaign Managers and content partners • Document execution best practices and maintain development build standards • Follow platform tooling standards and governance guidelines • Collaborate with Campaign Managers, QA Analysts, and client teams to deliver accurate, on-brand campaigns • Ensure campaigns build accurately and on schedule, pass QA with minimal rework, and follow platform standards and SOPs

🎯 Requirements

• 1–3 years of experience in email development, marketing operations, or digital campaign execution • Hands-on experience with HTML and CSS for email, including cross-client rendering • Experience with at least one enterprise campaign platform; Salesforce Marketing Cloud preferred • Foundational understanding of journey orchestration, including single- and multi-step automated flows, triggered sends, and entry/exit criteria • Familiarity with event-based triggers, lifecycle programs, re-engagement flows, and scheduled versus triggered deployment • Understanding of A/B and multivariate testing mechanics • Understanding of audience segmentation, targeting logic, and data-driven personalization • Strong attention to detail • Clear communication skills and ability to flag issues and ask questions before builds begin • Bachelor’s degree or equivalent experience • Preferred: Experience with Litmus, Email on Acid, or equivalent rendering test tools • Preferred: Familiarity with AMPScript, SQL, or other scripting/query languages • Preferred: Experience with Adobe Campaign, Braze, Iterable, or Marketo • Preferred: Knowledge of dynamic and conditional content logic • Preferred: Exposure to multi-channel campaign orchestration • Preferred: Experience with Workfront or Jira

🏖️ Benefits

• Flexible Time Off • Nine Company-Wide Holidays • A diverse suite of benefits prioritizing growth, development, and personal well-being • Flexible work environment and remote work • Periodic travel opportunities for team collaboration, customer engagements, training, and company events

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