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Product Marketing Manager

Job not on LinkedIn

🔥 55 minutes ago

🐊 Florida – Remote

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⏰ Full Time

🟠 Senior

🔴 Lead

🎁 Product Marketing

👻 Ghost score 10%

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Logo of ModMed

ModMed

1001 - 5000 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

ModMed is a healthcare technology company that provides specialty-specific electronic health record (EHR) software, practice management, revenue cycle management, analytics, and patient communication tools for medical practices. Their platform integrates AI-powered features—like ModMed Scribe—for clinical documentation, workflow automation, billing assistance, and patient engagement to help specialty physicians streamline operations and improve efficiency. ModMed focuses on serving specialty practices (dermatology, ophthalmology, gastroenterology, orthopedics, OBGYN, etc. ) with onboarding, support, and integrations (FHIR API, telehealth, payment processing).

📋 Description

• Serve as an internal and external evangelist for the assigned product line through high-energy presentations and thought leadership • Develop the annual product marketing plan for the assigned persona across relevant ModMed products and services • Guide relevant product and service launches through the concept-to-market process • Work with the ELT team to review, approve, and ensure ongoing organizational launch readiness • Develop messaging and positioning highlighting tangible benefits and technical differentiation • Develop sales enablement materials including website content, blog posts, white papers, webinars, videos, slide decks, and data sheets • Partner with sales enablement to deliver training • Craft and continually refine product and service stories to support customer outcomes • Lead updates of competitor information and persona-specific battlecards • Feed competitive insights into cross-specialty, cross-persona battlecards • Identify key trends, market drivers, and customer requirements across specialties • Serve as a subject-matter expert and share market information with sales and product teams

🎯 Requirements

• Bachelor's degree in Business or Marketing • MBA preferred • Certification(s) from Product Marketing Alliance or Pragmatic Institute preferred • 7+ years of B2B product marketing experience • Proven track record of success in mid-sized to large organizations, preferably $400M+ revenue or PE-backed • Experience managing product marketing at a national or global scale • Experience marketing high-tech SaaS products/services in healthcare in a B2B environment required • Deep understanding of structured product marketing frameworks, such as Pragmatic Institute, with emphasis on execution and outcomes • Portfolio of original writing samples demonstrating ability to simplify complex technical or clinical topics for a professional audience • Experience driving direction and alignment with large cross-functional teams • Exceptional verbal, written communication, and presentation skills • Non-local candidates must have health-tech product marketing experience, be able to travel domestically up to 15%, and be willing to work during Eastern business hours

🏖️ Benefits

• Comprehensive medical, dental, and vision benefits, including a company Health Savings Account contribution • 401(k) matching contribution of 50% of your contribution deferred on up to 6% of your compensation; after one year, 100% of matching contributions are yours to keep • Generous Paid Time Off • Paid Parental Leave programs • Company-paid Life and Disability benefits • Flexible Spending Account • Employee Assistance Programs • Company-sponsored Business Resource & Special Interest Groups • Professional development opportunities • Tuition reimbursement programs • Unlimited access to LinkedIn Learning • Global presence and in-person collaboration opportunities • Dog-friendly HQ (US) • Hybrid office-based roles and remote availability for some roles • Weekly catered breakfast and lunch • Treadmill workstations • Zen and wellness rooms within the BRIC headquarters

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