Product Marketing Manager

🔥 12 hours ago

🏄 California – Remote

🏄 California – Remote

💵 $107k - $125k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎁 Product Marketing

👻 Ghost score 0%

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Morphe

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2009

📣 Marketing

🏭 Manufacturing

🍽️ Food & Beverage

💰 Private equity on 2017-02

Marketing • Manufacturing • Food & Beverage

Morphe is a consumer cosmetics brand and direct-to-consumer retailer that sells makeup, tools, and accessories—particularly brushes, brush sets, sponges, complexion and eye products, lip products, and limited-edition collections. The company operates a feature-rich e-commerce website with product cards, quick shop, cart drawer, rewards program, educational hub, and region/cookie consent management, and offers promotions, bundles, and merch. Morphe targets beauty consumers through online shopping, loyalty incentives, and content/education.

📋 Description

• Support the development and execution of product pipeline strategies using marketplace trends, consumer insights, competitive intelligence, and creator feedback • Identify and evaluate subcategory and product opportunities, including global sales potential, assortment needs, shade ranges, product features, and consumer benefits • Support franchise and subcategory strategies to strengthen hero products, optimize global assortments, and drive category growth • Partner with cross-functional teams to develop and maintain global product assortments • Lead comprehensive product launch briefs defining positioning, differentiators, features, benefits, global pricing, and launch asset requirements • Communicate launch strategies, priorities, and deliverables across cross-functional teams • Brief internal Creative teams and external agencies and oversee timely delivery of global assets across digital, retail, and wholesale channels • Partner with Visual Merchandising and Creative teams to translate positioning and messaging into in-store experiences • Identify launch risks, resolve challenges, and ensure alignment across Product Development, Creative, Visual Merchandising, Sales, and Marketing • Monitor product, franchise, and category performance and recommend actionable next steps • Develop and analyze sales reporting for launches, campaigns, and promotional events • Conduct global competitive pricing analyses • Support financial planning, marketing strategy, event planning, and consumer and competitive research • Manage and mentor a Senior Specialist through direction, prioritization, project oversight, and coaching • Delegate responsibilities, provide feedback, and foster accountability, collaboration, and professional growth

🎯 Requirements

• Bachelor's degree required; MBA a plus • 2–3 years of experience in brand management or product marketing required, preferably within the beauty or consumer products industry • Strong understanding of beauty industry trends, consumer behavior, competitive landscape, and retail dynamics • Strong commercial acumen, with the ability to analyze sales performance, interpret data, and translate insights into actionable business recommendations • Demonstrated ability to develop compelling product positioning, consumer-facing messaging, and marketing strategies • Excellent project management and organizational skills, with the ability to manage multiple priorities, meet deadlines, and maintain a high standard of execution • Excellent written and verbal communication skills, with the ability to tailor messaging to different audiences and organizational levels • Ability to work independently and collaboratively in a fast-paced, dynamic environment • Strong relationship-building and influencing skills, with the ability to drive alignment and results across cross-functional teams • Experience managing or mentoring junior team members preferred • Must be able to perform the essential functions of the position, with or without reasonable accommodation, in accordance with applicable laws and workplace safety requirements

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